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Below is an in-depth analysis and side-by-side comparison of Golden Griddle vs Elmer's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $100,000 - $450,000 | $712,000 - $3,209,500 |
Franchise Fee | $25,000 | $40,000 |
Royalty Fee | 5% | 4% |
Advertising Fee | - | 1% |
Year Founded | 1964 | - |
Year Franchised | 1977 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | - |
Support | Internet, Security/safety procedures, Field operations/evaluations | - |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 30
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Golden Griddle was established in 1964, and started franchising in 1977. Their head office is located in Toronto, Ontario Canada, and the company is privately owned. Each Golden Griddle Family Restaurant is owned and operated by a franchisee in their local area, you can find many of these franchises open 24 hours. The Golden Griddle is famous for their great delicious pancakes and all day breakfast. They have a Kids menu, and serve a wide variety of meals for lunch and dinner, and are licensed to serve beer, wine and alcohol. There are Golden Griddle locations in the Greater Toronto area, South Western Ontario, Central Ontario and Eastern Ontario.
Elmer's Restaurants have been a family tradition since 1960. The Elmer's Breakfast/Lunch/Dinner restaurants are three-meal-per-day family restaurants, serving quality comfort food with exceptional Guest service. An independent market research firm concluded that "Elmer's Guest loyalty is one of the highest seen in the restaurant industry." Elmer's currently operates 34 Elmer's Restaurants, with new restaurants under development in Washington, California, and Oregon.