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Updated RecentlyWild Bird Centers of America vs MUTTS Canine Cantina Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Wild Bird Centers of America vs MUTTS Canine Cantina including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $120,250 - $195,350 | $1,415,354 - $1,739,275 |
| Franchise Fee | $25,000 | $40,000 |
| Royalty Fee | 4.5% | 7% |
| Advertising Fee | - | - |
| Year Founded | 1985 | 2013 |
| Year Franchised | 1990 | 2018 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | On-The-Job Training: 102 hours Classroom Training: 24.5 hours |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Grand Opening Security/Safety Procedures Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Ad Templates Social media Website development Email marketing |
| Operations |
3% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 5
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | Number of Employees Required to Run: 12 - 15 |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Wild Bird Centers of America
Longtime bird-watching enthusiast George H. Petrides Sr. opened his first Wild Bird store in 1985 in Cabin John, Maryland. In 1990 the company began franchising. In addition to its Wild Bird Centers of America Inc., the company also offers Wild Bird Crossing stores designed for smaller markets.
Besides selling bird watching and feeding equipment and gifts, Wild Bird Centers and Wild Bird Crossings provide demonstrations, kids' programs and other educational events.
Wild Bird Centers has locations throughout the United States and Canada and is now based in Glen Echo, Maryland.
About MUTTS Canine Cantina
MUTTS Canine Cantina® is an innovative concept that is unrivaled in its space. While many restaurants allow dogs to dine on a patio while leashed, MUTTS offers a dog friendly cantina as well as off leash parks for small and large dogs, allowing dog lovers to enjoy all their favorite things, in one great place - good friends, great food and drinks and a fun outdoor environment.
MUTTS is a place where dogs can run, exercise and play in the fresh air - and dog owners can relax and socialize, while spending time with their pets and catching their favorite game or featured show on large screen televisions. Our private dog park(s) offers daily passes, monthly subscriptions or annual memberships. There is no admittance fee to eat in the Cantina.
Franchisees will have their choice of a building fully equipped with a kitchen for delivery of our MUTTS menu, or the ability to choose a building module with the equipment necessary for the bar and work with food truck vendors for food delivery.