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Updated RecentlyRuffin's Pet Centres vs EarthWise Pets Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Ruffin's Pet Centres vs EarthWise Pets including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $150,000 - $200,000 | $233,000 - $568,000 |
| Franchise Fee | $20,000 | $39,500 |
| Royalty Fee | 4% | 6% |
| Advertising Fee | 1% | 1% |
| Year Founded | 1985 | 2005 |
| Year Franchised | 1987 | 2008 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | Yes/Yes |
| Start-up Costs | No/No | -/Yes |
| Equipment | No/No | -/Yes |
| Inventory | No/No | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | - | On-The-Job Training: 40 hours Classroom Training: 80 hours Additional Training: Ongoing |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Ruffin's Pet Centres
Ruffin's Pet Centre started in a small town in Southern Ontario. The founder of the company opened a retail outlet after observing first-hand the success of a discount pet food chain. By combining the best features of a pet store with the benefits of a pet food store - the store was an immediate success. The pet industry proved to a growing enterprise and led to franchising, with the first store sold in September 1986 in Grimsby, Ontario. Since then we have added a 10,000 sq ft warehouse, hundreds of private label products and the most comprehensive line of pet food in the industry. After decades of success Ruffin's continues to provide pet owners the best products, selection and price. Ruffin's also provides a fantastic opportunity for pet business ownership with two retail pet franchise concepts available. Overall Ruffin's is the number one choice for success with pets!
About EarthWise Pets
The very first thing you should understand about EarthWise Pet and its family of brands: We don’t sell pets. We never did.
We are a coalition of locally-owned and operated pet nutrition stores and pet wellness spas striving to accomplish a unified mission to better the lives of our furry family members. Our first family owned store was opened in 1977 in Westminster, California and Huntington Beach, California.
Now, with over 150 locations and 40 years of experience, we have
developed a service that provides a truly unique pet store experience.