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Below is an in-depth analysis and side-by-side comparison of Coffee News vs The Scout Guide including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $9,250 - $10,250 | $63,500 - $70,000 |
Franchise Fee | $6,000 | $50,000 |
Royalty Fee | $25-80/wk. | 10% |
Advertising Fee | - | - |
Year Founded | 1988 | 2011 |
Year Franchised | 1994 | 2013 |
Term Of Agreement | 4 years | - |
Term Of Agreement | 4 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Previous sales experience preferred. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | 3 day training program at Head Office, called Coffee News College. Mentor program, Annual Regional Roundtables, Biennial International Conferences, ongoing support via internet. | Classroom Training: 15 hours |
Support | Newsletter, Meetings, Internet, Purchasing cooperatives | Newsletter Meetings/Conventions Grand Opening Online Support Field Operations |
Marketing | Ad slicks | National Media Regional Advertising Social media SEO Email marketing |
Operations | Can be run from home office, can be owner-operated and absentee ownership of franchise is allowed. Agreements are in 4 year terms. | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | Yes | - |
International Expansion | Yes | - |
The Scout Guide connects readers with local, independently owned businesses
in their communities. Browse The Scout Guide city guides and search the The Scout Guide
directory on thescoutguide.com to discover excellent small businesses in your hometown and favorite destinations.We are looking for a tastemaker, an influencer, a connector. An advocate, an ambassador for all things local and unique to your city. We are seeking the ultimate insider to join our team of owners, and our movement to support the people who enhance our communities.
For both locals and travelers alike, The Scout Guide provides inspiration and information for living beautifully, living well, and living like an insider - wherever you are.
Want to learn more about owning The Scout Guide in your city?
Attend one of our "Day In the Life" webinars providing real life experiences, expectations, and a glimpse of what this job entails.