Snap-on Tools vs Cornwell Tools Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Snap-on Tools vs Cornwell Tools including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Snap-on Tools Franchise
Cornwell Tools Franchise
Investment $192,935 - $490,150 $59,525 - $272,825
Franchise Fee $8,000 - $16,000 N/A
Royalty Fee $125/mo. -
Advertising Fee - -
Year Founded 1920 1919
Year Franchised 1991 1997
Term Of Agreement 10 years -
Term Of Agreement 10 years -
Renewal Fee 50% of current license fee -


Business Experience Requirements

 
Snap-on Tools Franchise
Cornwell Tools Franchise
Experience - -

Financing Options

 
Snap-on Tools Franchise
Cornwell Tools Franchise
  In-House/3rd Party In-House/3rd Party
Franchise Fees No/Yes -/-
Start-up Costs No/No Yes/-
Equipment No/No -/Yes
Inventory No/Yes Yes/-
Receivables No/Yes Yes/-
Payroll No/No -/-

Training & Support

 
Snap-on Tools Franchise
Cornwell Tools Franchise
Training - On-The-Job Training: 80 hours Classroom Training: 40 hours
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing - A number of sales and marketing advantages go along with being part of the Cornwell Team. These have been proven to assist the Cornwell Tool Dealer in the quest for success. As a Franchised Tool Dealer you benefit from: * Free catalogs! * Monthly promotional flyers to hand out to customers with special discounts and featured items * National brand advertising in major automotive aftermarket magazines and racing programs * Special programs for aggressive discounts, proprietary tools, or specific customer promotions * A full support staff of Customer Service Representatives * A National Cornwell Rally with vendors, training, fun and recognition with Top Performers awarded on both Regional and National levels Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app
Operations Franchise can be run from home.

3.4% of all franchisees own more than one unit

Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

-

Expansion Plans

 
Snap-on Tools Franchise
Cornwell Tools Franchise
US Expansion - Yes
Canada Expansion No -
International Expansion Yes -

Start-Up Costs and Fees Mobile

Investment
Snap-on Tools Franchise
$192,935 - $490,150
Cornwell Tools Franchise
$59,525 - $272,825
Franchise Fee
Snap-on Tools Franchise
$8,000 - $16,000
Cornwell Tools Franchise
N/A
Royalty Fee
Snap-on Tools Franchise
$125/mo.
Cornwell Tools Franchise
-
Advertising Fee
Snap-on Tools Franchise
-
Cornwell Tools Franchise
-
Year Founded
Snap-on Tools Franchise
1920
Cornwell Tools Franchise
1919
Year Franchised
Snap-on Tools Franchise
1991
Cornwell Tools Franchise
1997
Term Of Agreement
Snap-on Tools Franchise
10 years
Cornwell Tools Franchise
-
Renewal Fee
Snap-on Tools Franchise
50% of current license fee
Cornwell Tools Franchise
-


Business Experience Requirements

Experience
Snap-on Tools Franchise
-
Cornwell Tools Franchise
-

Financing Options

  In-House/3rd Party
Franchise Fees
Snap-on Tools Franchise
No/Yes
Cornwell Tools Franchise
-/-
Start-up Costs
Snap-on Tools Franchise
No/No
Cornwell Tools Franchise
Yes/-
Equipment
Snap-on Tools Franchise
No/No
Cornwell Tools Franchise
-/Yes
Inventory
Snap-on Tools Franchise
No/Yes
Cornwell Tools Franchise
Yes/-
Receivables
Snap-on Tools Franchise
No/Yes
Cornwell Tools Franchise
Yes/-
Payroll
Snap-on Tools Franchise
No/No
Cornwell Tools Franchise
-/-

Training & Support

Training
Snap-on Tools Franchise
-
Cornwell Tools Franchise
On-The-Job Training: 80 hours Classroom Training: 40 hours
Support
Snap-on Tools Franchise
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Cornwell Tools Franchise
Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Snap-on Tools Franchise
-
Cornwell Tools Franchise
A number of sales and marketing advantages go along with being part of the Cornwell Team. These have been proven to assist the Cornwell Tool Dealer in the quest for success. As a Franchised Tool Dealer you benefit from: * Free catalogs! * Monthly promotional flyers to hand out to customers with special discounts and featured items * National brand advertising in major automotive aftermarket magazines and racing programs * Special programs for aggressive discounts, proprietary tools, or specific customer promotions * A full support staff of Customer Service Representatives * A National Cornwell Rally with vendors, training, fun and recognition with Top Performers awarded on both Regional and National levels Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app
Operations
Snap-on Tools Franchise
Franchise can be run from home.

3.4% of all franchisees own more than one unit

Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Cornwell Tools Franchise
-

Expansion Plans

US Expansion
Snap-on Tools Franchise
-
Cornwell Tools Franchise
Yes
Canada Expansion
Snap-on Tools Franchise
No
Cornwell Tools Franchise
-
International Expansion
Snap-on Tools Franchise
Yes
Cornwell Tools Franchise
-

Company Overviews

About Snap-on Tools

In 1920, a particular wrench could only do one particular job, but Joseph Johnson had an idea to change that. Along with William Seidemann, he began manufacturing ten different sockets that would "snap on" to five interchangeable wrench handles, so that one tool could do the work of five. The Snap-on Wrench Company's representatives sold these new products by taking them to the customers at their places of business and demonstrating their use.
Today, Snap-on Tools franchisees sell far more than just wrenches. They offer over 22,000 products, including hand tools, power tools, diagnostic tools, tool storage and shop equipment, but the way they sell is much the same. Once a week they bring their "mobile stores"--trucks filled with their products--directly to their customers, which include car dealerships, mechanics, marinas and airports.

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Franchisor is seeking new franchise units in the U.S., Africa, Asia, Australia/New Zealand, Canada and Western Europe 
Veteran Incentives  $20,000 off startup inventory  
"Top    ""     

""         "Entrepreneur
#22 in Canada's Top franchises.
In Franchise Business Reviews Top 200.
#31 in Franchise 500 for 2020.
#48 in Franchise 500 for 2021.








About Cornwell Tools

 Get behind the wheel of your own business!

YOU'RE OUR #1 PRIORITY

Cornwell primarily markets tools and equipment through authorized dealer franchises.  Our dealers are the most important part of our business.

franchise advantages:
*Financing is available to those that qualify, putting you closer to your dreams.
*No automotive experience is required...we offer an extensive training program to start and support you along the way.
*No franchise or royalty fees.
*We offer geographic territories with room for growth.
*Support from a family/employee owned company that is committed to the success of its dealers, because our dealers are our only customers.

The total investment necessary to begin operation of a Cornwell franchised dealership ranges from $59,525 to $272,825 for convertees and $114,525 to $272,825 for new dealers. This includes $40,000 for initial inventory that must be paid to the franchisor or an affiliate by a new dealership, or at least $25,000 by a convertee.
Veteran Incentives  Interest-free financing
"Entrepreneur
#81 in Franchise 500 for 2020.
#110 in Franchise 500 for 2021.