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Below is an in-depth analysis and side-by-side comparison of Blind Man of America vs Today's Window Fashions including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $45,500 - $69,100 | $49,000 - $55,000 |
Franchise Fee | $15,000 | $49,000 |
Royalty Fee | 4.3% | 4% |
Advertising Fee | - | - |
Year Founded | 1991 | 1993 |
Year Franchised | 1996 | 1997 |
Term Of Agreement | 5 years | 5 years |
Term Of Agreement | 5 years | 5 years |
Renewal Fee | $1K | $750 |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line | Newsletter, Meetings, Toll-free phone line, Internet, Purchasing cooperatives |
Marketing | Co-op advertising, Ad slicks | Co-op advertising, Ad slicks, National media, Regional advertising |
Operations |
Franchise can be run from home. 0% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Franchise can be run from home. 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 - 2
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | No | No |
The Blind Man of America is a home-based business providing customers with in-home selection of custom-made blinds, shades, shutters and more. We work from home and travel in the "blind mobile", our full-service vans containing everything we need to provide our customers with an unsurpassed selection of products with professional installation.
Our concept is framed in its simplicity. The idea is this - most of today's home owners know what they want in window coverings, but they want someone else to do the critical measuring and installation. That's where Blind Man of America comes in. We provide a huge selection of quality products, provide expert measuring and installation, and guarantee it all!
We provide this service to our customers in the comfort of their own home and all with unmatched customer service. It's a concept that consumers love and a system that's easy to implement for our franchisees. But, does it work? Judge for yourself. As a whole, our company averaged a 59% closing ratio in 2004 which means 6 out of every 10 estimates we've converted to sales. Our franchisees in business three years or more averaged a 55% repeat and referral business as well.
Mark Barone founded Today's Window Fashions in 1993 because he recognized an opportunity for growth. In an industry that was primarily handled by independent companies, Barone believed there was strength in numbers, so he began franchising in 1997. Based in San Diego, the privately held company uses an online designer showroom to increase customer sales.