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Updated RecentlySlumberland vs Decor Distinction Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Slumberland vs Decor Distinction including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $545,500 - $1,994,000 | N/A |
| Franchise Fee | $30,000 - $50,000 | $23,600 |
| Royalty Fee | 3% | 9.5% |
| Advertising Fee | 1% | 2.5% |
| Year Founded | 1967 | 1989 |
| Year Franchised | 1977 | 0 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | Ongoing both on site & at corporate office On-The-Job Training: 200+ hours Classroom Training: 26 hours | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | We offer a hands on environment with our new business partners. * A support system that will be on going for the term of your new business. * Training begins immediately after your commitment to a Decor Distinction franchise with two weeks of hands on training. * Follow-up training with your business consultant within the first 30 days of commencement. * All franchisees will be required to complete an interior decorating course which will provide you with the formal knowledge required to best service your clients. * National meetings are held on an annual basis to review new innovations in designs, suppliers, marketing and sales programs. |
| Marketing | Slumberland Furniture's marketing philosophy combines convenient, high profile locations with name brand merchandise, high impact advertising, and a value-added approach to the customer. Advertising is a key component of our marketing strategy. Slumberland is a dominant advertiser and we strive to be #1 in top-of-mind-awareness for home furnishings. Another important element of our marketing philosophy is the value-added approach. We were one the first retailers to offer an extended comfort guarantee on mattresses, one part of our Mattress Plus program which includes: *60 night 100% comfort guarantee *Mattress removal option with delivery of a new set *Guaranteed low price: we won't be undersold! We are always seeking new ways to provide value to the customer to make Slumberland the store of choice in every market. Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations |
Absentee Ownership Allowed Number of Employees Required to Run: 10 | - |
Expansion Plans |
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| US Expansion | No | - |
| Canada Expansion | No | Yes |
| International Expansion | No | - |
Company Overviews
About Slumberland
Slumberland is a privately held company with 50 years experience in the furniture industry, and over 40 years of franchising experience. Since first opening as a mattress specialty shop in 1967, we have expanded our product mix and grown to 53 corporate and 74 franchise stores across 12 states. We enjoy a strong brand position in the US furniture industry with unbroken consecutive years of growth. Slumberland holds the largest combined market in share in the Central and Midwest United States and is the region’s premier home furnishing retailer.
Seeking new franchise units in the following states:
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About Decor Distinction
We pride ourselves on being the largest Canadian shop-at-home decorating company to offer a wide range and unique selection of top quality products at competitive prices. * Our Strength - Our family of franchisees are joined together by a common bond,,,shared success in our business partnership. * Convenience - Decor Distinction offers their clients affordable, quality, custom interior decorating in the comfort of their home. We bring the store to the customer at their convenience. * Competitive - Decor Distinction's combined purchasing power allows us to negotiate competitive pricing and exclusive product lines to offer our customers. * Support and training for growth. * Sharing ideas and talents to achieve a common goal. * A proven system with over 25 years of experience. * Low start up costs and overhead. * Selection - An interior decorating boutique on wheels that carries thousands of product samples of the finest quality in fabric, carpeting, window and wall coverings, furniture and accessories. Your franchise fee will provide you with the tools to set up a successful business. * Use of all trademarks and rights to Decor Distinction * Complete samples to operate your business for 24 months. * 2 weeks of training at our head office * Interior decorating crrespondance course. * Decorpro software * Business Cards, stationary * Opening inventory of promotional flyers * Operational manual If this sounds like the kind of opportunity for you, contact us.