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Updated RecentlyIndigo Joe's vs Roy Rogers Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Indigo Joe's vs Roy Rogers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,200,000 - $1,300,000 | $767,250 - $1,580,950 |
| Franchise Fee | $30,000 | $30,000 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | 1.5% | 3% |
| Year Founded | 1994 | 1968 |
| Year Franchised | 2002 | 2003 |
| Term Of Agreement | 10 years +10 | - |
| Term Of Agreement | 10 years +10 | - |
| Renewal Fee | $10K | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/Yes | No/Yes |
| Equipment | No/Yes | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/Yes |
| Payroll | No/No | No/Yes |
Training & Support |
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| Training | Prior to the opening of the store, it is essential to successfully complete Indigo Joe's intensive 6-week franchise training program. This program will educate the franchise owner in all aspects of restaurant operations as well as provide him or her with all the necessary tools. Topics that will be covered include customer service, preparation of Indigo Joe's menu items, quality and food portion control, beverage and inventory management, cost control, employee hiring and scheduling, store safety guidelines, management tools and systems, turnover reduction and budgeting and forecasting. Store Opening training is provided for 7 days prior to the opening date and until 7 days after. This training is a more "hands on" approach to managing and successfully running an Indigo Joe's restaurant. | On-The-Job Training: 25 hours Classroom Training: 25 hours |
| Support | Indigo Joe's provides on-going operational support through their field service representatives | Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 15 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | No |
| International Expansion | Yes | No |
Company Overviews
About Indigo Joe's
Indigo Joe's Sports Pub & Restaurant is no average sports bar and grill but most importantly, a family oriented restaurant. It is committed to being the very best place for fans to view their favorite sports teams. Team banners are grouped by conference and region and many customers enjoy the 'coaches wall', which includes customized, autographed pictures of some of the most famous sports figures to date. The franchise allows for multiple revenue opportunities which includes in-store, take out and catering sales. The multiple-unit organization is backed by a franchise training and ongoing support program. The franchise owner will benefit from our Corporate Support Team which will provide the introductory training program, on going support in operations and marketing and advertising. Indigo Joe's understands the importance of Marketing and Advertising in becoming successful and in creating brand recognition. Attention to details keeps the customer happy and encourages him to tell others about his experience. This franchise program allows for multiple revenue opportunities including in-store, take-out and catering sales. The multiple unit organization is backed by franchise training and an ongoing support program.
About Roy Rogers
Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.
WHY ROYS?: Widespread Appeal
At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.
Fresh, Prepared-to-Order Products
Inviting, Comfortable Decor
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