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Below is an in-depth analysis and side-by-side comparison of Nathan's Famous vs Wahlburgers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $43,000 - $1,071,360 | $1,680,000 - $2,885,000 |
Franchise Fee | $30,000 | $40,000 |
Royalty Fee | 5.5% | 6% |
Advertising Fee | 2% | - |
Year Founded | 1916 | - |
Year Franchised | 1988 | - |
Term Of Agreement | 20 years | - |
Term Of Agreement | 20 years | - |
Renewal Fee | 50% of franchise fee | - |
Business Experience Requirements |
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Experience | Net worth: $5 Million | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | Yes/No | -/- |
Inventory | Yes/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | - |
Marketing | Co-op advertising | - |
Operations |
60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 14 Absentee ownership of franchise is allowed. (65% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Wahlburgers isn't accepting any individual franchisees Wahlburgers is
looking only for franchisee groups that want to open multiple restaurants.
Wahlburgers only considers franchisees with a net worth of at least $5 million.