Jo to Go vs Great American Cookie Company Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Jo to Go vs Great American Cookie Company including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Jo to Go Franchise	Great American Cookie Company Franchise
Investment	$82,500 - $786,000	$177,700 - $476,135
Franchise Fee	$25,000	$15,000 - $35,000
Royalty Fee	7%	6%
Advertising Fee	-	1.5%
Year Founded	1998	1977
Year Franchised	2001	1977
Term Of Agreement	15 years	Concurrent with lease
Term Of Agreement	15 years	Concurrent with lease
Renewal Fee	-	-
Business Experience Requirements
	Jo to Go Franchise	Great American Cookie Company Franchise
Experience	General business experience	Industry experience General business experience Marketing skills
Financing Options
	Jo to Go Franchise	Great American Cookie Company Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/Yes	No/Yes
Start-up Costs	No/Yes	No/Yes
Equipment	No/Yes	No/Yes
Inventory	No/No	No/Yes
Receivables	No/No	No/No
Payroll	No/No	No/No
Training & Support
	Jo to Go Franchise	Great American Cookie Company Franchise
Training	-	On-The-Job Training: 37 hours Classroom Training: 36.5 hours
Support	Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives	Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection
Marketing	Co-op advertising, Ad slicks, National media, Regional advertising	Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations	100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 7 Absentee ownership of franchise is allowed.	Absentee ownership of franchise is allowed.
Expansion Plans
	Jo to Go Franchise	Great American Cookie Company Franchise
US Expansion	Yes	-
Canada Expansion	No	No
International Expansion	No	No

Company Overviews

About Jo to Go

It's the People That Make the Support Superior - The people at the Jo To Go Coffee - Franchise Support Center offices are all committed to supporting and growing our franchise system. They are dedicated and willing people that were found using the same hiring system we share with our franchisee partners.Jo To Go Coffee offers robust support from a collection of bright and talented professionals across marketing & advertising, real estate, graphic design, accounting, operations, training and franchise sales. Getting answers and assistance, even from the officers of the company, is only a phone call, email or a visit away. We look forward to meeting and serving you!

About Great American Cookie Company

Beginning an establishment is an interest in your vocation AND your group! Don't you need to be the one to convey the treat cake to your neighborhood?

On August 24, 1998, Mrs. Fields Original Cookies Inc. procured the organization. Mrs. Fields Famous Brands incorporates The Original Cookie Company, Pretzel Time, Hot Sam, Pretzelmaker and Mrs. Fields Cookies

Franchisor is seeking new franchise units throughout the U.S., Africa, Asia, Australia/New Zealand, Canada, Central America, Middle East, Mexico, South America

Veteran Incentives  25% off first-store franchise fee