Sears Carpet & Upholstery Care vs Advanced Degree Carpet Cleaning Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Sears Carpet & Upholstery Care vs Advanced Degree Carpet Cleaning including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Sears Carpet & Upholstery Care Franchise
Advanced Degree Carpet Cleaning Franchise
Investment $76,500 - $433,300$53,070 - $72,390
Franchise Fee $5,000 - $95,000$22,000
Royalty Fee 8%5%
Advertising Fee -Brand Fund: 3% / Mo; Local Requirement: $500 / Mo
Year Founded 19922014
Year Franchised 19992019
Term Of Agreement 10 years7 years +5+5+5
Term Of Agreement 10 years7 years +5+5+5
Renewal Fee $2.5K75% of then current Franchise Fee


Business Experience Requirements

 
Sears Carpet & Upholstery Care Franchise
Advanced Degree Carpet Cleaning Franchise
Experience
  • General business experience
  • Marketing skills
  • Sales experience helpful
  • It takes great people to build a great business! We’re looking for smart, motivated perfectionists who want to grow their own business while becoming an important part of a team committed to building the most respected brand in the carpet, tile and upholstery cleaning industry. Are you passionate about delivering exceptional customer service? Would it energize you to improve the lives of your customers by changing how they feel about their home or business? If so, you may be a great fit for this opportunity. While we plan to build a national presence, our initial focus for franchise sales is in Pennsylvania (Philadelphia, Montgomery County and Bucks County) and southern New Jersey.

    Financing Options

     
    Sears Carpet & Upholstery Care Franchise
    Advanced Degree Carpet Cleaning Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/No-/No
    Start-up Costs No/No-/Yes
    Equipment No/Yes-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/Yes
    Payroll No/No-/Yes

    Training & Support

     
    Sears Carpet & Upholstery Care Franchise
    Advanced Degree Carpet Cleaning Franchise
    Training -Your training begins with the Advanced Degree Carpet Cleaning MBA, an intense week-long class covering everything you’ll need to know to get your business off the ground. This includes service operations and maintenance, the science of cleaning, sales and marketing and training in our technology infrastructure. We follow that up by sending a home office senior technician to work with you in your territory for three days in order to solidify the concepts from your MBA as you start to build your business. As you operate, you’ll have our detailed Operations Manual and a video library available for reference as well as phone support with the home office during business hours. If needed, additional training in your territory can be procured.
    Support Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesWe’ve built a great business, and we’re committed to building a great family of successful franchisees. To do this, we’re focused on delivering the best support infrastructure available. This includes our intense initial training, as well as: - An extensive video and documentation library, along with business hour phone support - Use of our proprietary, end-to-end customer relationship management system - Instruction, assistance and materials for implementing our proven marketing strategy
    Marketing Co-op advertising, Ad slicks, National mediaAdvanced Degree Carpet Cleaning’s marketing strategy involves three channels: digital marketing, (local or national) mass media, and direct customer or influencer contact. We’ll provide support for you in all of these areas, and in several, we’ll take care of it for you. With digital marketing, we’ll maintain an SEO optimized, high quality website that will include general pages that apply to all Advanced Degree locations and location specific pages that will apply to your territories alone. We’ll maintain all the web pages and the search optimization as part of our Brand Fund activities. We’ll also run pay per click (PPC) ads for you in your local area as part of the Brand Fund. Finally, we’ll maintain a social media presence on Facebook for the entire network. Mass media (TV, radio, print and billboards) will be potential pieces of your local marketing, and we’ll provide ad content and scripts that you can place. Finally, we’ll provide scripts and marketing materials to use when direct selling to customers and referral partners.
    Operations Franchise can be run from home.

    35% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 3 - 10

    Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators)

    The carpet cleaning market segment is growing, and is estimated at around $5 billion today. Customers are frustrated by the many rush in / rush out or gimmicky services they see and are looking for a high-end solution. The Advanced Degree Carpet Cleaning opportunity delivers super-premium services along multiple product areas, including: - Carpet cleaning - Tile and grout cleaning (ceramic, natural stone and linoleum) - Upholstery cleaning - Emergency water extraction - Wood floor deep cleaning (available once a franchisee has mastered the core services)

    Expansion Plans

     
    Sears Carpet & Upholstery Care Franchise
    Advanced Degree Carpet Cleaning Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Sears Carpet & Upholstery Care

    Sears has been America's iconic brand for more than 125 years. We are the nation's largest provider of home services with more than 13 million service & installation calls made annually. It's no wonder why America's homeowners look to Sears as their "trusted advisor". Now you can be part of the Sears story. We are looking for entrepreneurs who want to own & operate their own franchise business. Armed Forces Veterans - 10% discount on franchise fee.

    About Advanced Degree Carpet Cleaning

    We are different. Advanced Degree Carpet Cleaning offers a premium
    opportunity in the carpet cleaning franchise industry.

    With our proven, highly differentiated business model, commitment to delivering superior
    services and dedication to our franchisees’ growth, there is practically no limit to the potential
    of your business. We’ve posted strong, consistent year over year growth while competing
    against major brands and independent providers alike, and we’ll prepare you for success as
    well.
    The Advanced Degree Carpet Cleaning franchise opportunity offers an elite service capable of
    commanding premium pricing, a scalable, quality-focused business with an affordable initial
    investment and the ability to begin operations from your own home. You’ll be able to take
    advantage of established relationships with suppliers and will benefit from a supportive and
    collaborative culture.
    Finally, this opportunity exists in a market segment that is growing, and is estimated at around
    $5 billion today. Customers are frustrated by the many rush in / rush out or gimmicky services
    they see and are looking for a high-end solution. The Advanced Degree Carpet Cleaning
    opportunity delivers super-premium services along multiple product areas, including:
    - Carpet cleaning
    - Tile and grout cleaning (ceramic, natural stone and linoleum)
    - Upholstery cleaning
    - Emergency water extraction
    - Wood floor deep cleaning (available once a franchisee has mastered the core services)