Stanley Steemer Carpet Cleaner vs Roto-Static Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Stanley Steemer Carpet Cleaner vs Roto-Static including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Stanley Steemer Carpet Cleaner Franchise
Roto-Static Franchise
Investment $117,215 - $207,200$40,000
Franchise Fee $20,000 - $35,000$15,000
Royalty Fee 7%5%
Advertising Fee 2%-
Year Founded 19471977
Year Franchised 19721977
Term Of Agreement 20 years10 years
Term Of Agreement 20 years10 years
Renewal Fee -$10K


Business Experience Requirements

 
Stanley Steemer Carpet Cleaner Franchise
Roto-Static Franchise
Experience --

Financing Options

 
Stanley Steemer Carpet Cleaner Franchise
Roto-Static Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees Yes/YesNo/No
Start-up Costs No/NoNo/No
Equipment No/YesNo/No
Inventory Yes/NoNo/No
Receivables No/NoNo/No
Payroll No/NoNo/No

Training & Support

 
Stanley Steemer Carpet Cleaner Franchise
Roto-Static Franchise
Training Various training offered throughout the yearOngoing seminars throughout year
Support Newsletter, Meetings, Toll-free phone line, Internet, Security/safety proceduresNewsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations
Marketing Co-op advertising, Ad slicks, National mediaCo-op advertising, Ad slicks
Operations Franchise can be run from home.

15% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 16

Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)

Franchise can be run from home.

International franchisees required to buy multiple units/master licenses; 20% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 1

Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)


Expansion Plans

 
Stanley Steemer Carpet Cleaner Franchise
Roto-Static Franchise
US Expansion Yes-
Canada Expansion NoNo
International Expansion YesYes

Company Overviews

About Stanley Steemer Carpet Cleaner

Stanley Steemer International Inc. was founded by Jack A. Bates in 1947. In 1972, the company began offering Stanley Steemer Carpet Cleaner franchises, and in 1998, it introduced Stanley Steemer Duct Cleaning Service add-on licenses. The company has more than 240 locations throughout the United States and is based in Dublin, Ohio.

"Entrepreneur

#93 in Franchise 500 for 2020.
#158 in Franchise 500 for 2021.



About Roto-Static

In 1977 Roto-Static revolutionized the carpet cleaning industry by offering a method that not only left carpets drier than the old "steam cleaning" processes, but also without leaving dirt attracting residues behind. The positive benefits are better appearance; no danger of carpet shrinkage or damage to carpet backing; fast drying times (often under an hour); and carpets and upholstery stay cleaner longer!

Today Roto-Static continues to deliver these proven benefits with the highest standards of quality through its network of certified professionals. Quality-oriented homeowners and performance minded facility managers nationwide turn to Roto-Static to provide them with exceptional results and reliable service. We now offer a range of additional services including upholstery cleaning; linoleum and tile cleaning; janitorial services and flood and fire restoration available through our nationwide network of experts. A Canadian company with offices and manufacturing facilities located in Brampton Ontario, Roto-Static is proud to be a "made-in Canada" solution for consumers from coast-to-coast!

 
The modest investment you make in your future will pay huge dividends! Our turn-key package includes all the equipment you'll need to get started growing your business, plus uniforms, marketing materials and a generous supply of cleaning solutions and materials for an investment of approximately $40,000. The term of the Roto-Static franchise agreement is for 10 years with an option for an additional 10 year extension.
 
Considering the long franchise term, the annualized cost is very low.