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Below is an in-depth analysis and side-by-side comparison of Fox's Pizza Den vs Mamma Ilardo's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $101,800 - $236,250 | $175,000 - $320,000 |
Franchise Fee | $15,000 | N/A |
Royalty Fee | $400/mo. | - |
Advertising Fee | - | - |
Year Founded | 1971 | 1976 |
Year Franchised | 1974 | 1984 |
Term Of Agreement | 5 years | 10 years +10 |
Term Of Agreement | 5 years | 10 years +10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 140 hours | Corporate Office and Stores in Baltimore, MD 3 Days to 3 Weeks |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Central Purchasing Field Operation Evaluation Field Training Initial Store Opening Inventory Control Franchisee Newsletter Regional or National Meetings |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Loyalty program/app | - |
Operations |
5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership allowed. (100% of current franchisees are owner/operators)
| Average Number of Employees: 8 Full-time, 10 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Jim Fox started working with pizza when he was 12, hanging around a local pizza shop filling soda machines and folding pizza boxes. In 1971, at age 24, he started Fox's Pizza Den in Pitcairn, Pennsylvania. With $500, a rented storeroom and a few pieces of used equipment (rescued from a snow-covered Pittsburgh scrap yard), he began to build his empire. In 1973, Fox's Pizza Den started offering home delivery. Since 1974, the company has grown to over 150 franchises. Fox's Pizza is a family-owned and -operated company that offers toppings such as pepperoni, sweet peppers, hot banana peppers, beef, bacon, anchovies, black olives, pineapple and more. Fox's also offers stromboli, gourmet pizzas, hoagies and wedgies (a sandwich served on pizza crust). Jim Fox assisted with Carnegie Mellon University's robotic team in developing the country's first pizza-making robot to help the physically disabled own and operate their own shops.
At mamma ilardo's, we have designed 3 ways to do business with our company: our Licensing Program, our Product Distribution Agreement (PDA) and our Express Pizza Co-Branding Program. The links above will give you more detailed information about each option and allow you to identify how mamma ilardo's products can meet your specific needs. For those programs that require a license fee, it is an investment in mamma ilardo's that enables us to continue the development of our programs and our brand. The on-going royalty fee supports our system and allows for development and refinement in various areas including products, equipment, quality controls, operations, marketing and training that we feel will be of benefit and value to the operator.