|
Below is an in-depth analysis and side-by-side comparison of Fox's Pizza Den vs Mellow Mushroom Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
Investment | $101,800 - $236,250 | $1,624,000 |
Franchise Fee | $15,000 | $50,000 |
Royalty Fee | $400/mo. | - |
Advertising Fee | - | 2% |
Year Founded | 1971 | - |
Year Franchised | 1974 | - |
Term Of Agreement | 5 years | 15 years +5 |
Term Of Agreement | 5 years | 15 years +5 |
Renewal Fee | - | - |
Business Experience Requirements |
||
Experience | - | - |
Financing Options |
||
In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | No/- |
Start-up Costs | No/No | No/- |
Equipment | No/No | No/- |
Inventory | No/No | No/- |
Receivables | No/No | No/- |
Payroll | No/No | No/- |
Training & Support |
||
Training | On-The-Job Training: 140 hours | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Loyalty program/app | - |
Operations |
5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership allowed. (100% of current franchisees are owner/operators)
| - |
Expansion Plans |
||
US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
Jim Fox started working with pizza when he was 12, hanging around a local pizza shop filling soda machines and folding pizza boxes. In 1971, at age 24, he started Fox's Pizza Den in Pitcairn, Pennsylvania. With $500, a rented storeroom and a few pieces of used equipment (rescued from a snow-covered Pittsburgh scrap yard), he began to build his empire. In 1973, Fox's Pizza Den started offering home delivery. Since 1974, the company has grown to over 150 franchises. Fox's Pizza is a family-owned and -operated company that offers toppings such as pepperoni, sweet peppers, hot banana peppers, beef, bacon, anchovies, black olives, pineapple and more. Fox's also offers stromboli, gourmet pizzas, hoagies and wedgies (a sandwich served on pizza crust). Jim Fox assisted with Carnegie Mellon University's robotic team in developing the country's first pizza-making robot to help the physically disabled own and operate their own shops.