The Connoisseur vs World of Beer Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of The Connoisseur vs World of Beer including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
The Connoisseur Franchise
World of Beer Franchise
Investment $200,000 - $270,000$800,000 - $1,100,000
Franchise Fee $29,500$50,000
Royalty Fee 6%6%
Advertising Fee -0.5%Nat'l+1.5%Local
Year Founded 19722007
Year Franchised 19882009
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements

 
The Connoisseur Franchise
World of Beer Franchise
Experience
  • Marketing skills
  • * Liquid Assets Over $200,000 * Net Worth Above $850,000 * Credit Score of 680 or Above * Food and Beverage Industry Experience Preferred * Business Ownership and Employee Management Experience Preferred * Commitment to Protecting and Enhancing the World of Beer Brand Integrity * A Passion for Good Beer


    Financing Options

     
    The Connoisseur Franchise
    World of Beer Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    The Connoisseur Franchise
    World of Beer Franchise
    Training -

    Prior to the opening of a new tavern, we provide an extensive training program for you and your management team. The program includes topics such as product knowledge and history, customer service fundamentals, employee motivation, advertising, accounting & record keeping, purchasing, inventory management, point-of-sale (POS) system operation, and staff duties. In addition to the initial management training program, we send a certified trainer to your tavern to offer hands-on assistance during the opening of your World of Beer. After the initial opening, a field representative will make periodic visits to help make sure that these core competencies remain in place.

    Support Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesWe are constantly improving and refining every aspect of the business by conducting research in the areas of product development, culinary innovation, information systems, operational methods and techniques, and marketing and advertising. As new business practices are developed and operating efficiencies are discovered, they are shared within the WOB franchise community.
    Marketing Co-op advertising, Ad slicks-
    Operations 0% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 2

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    The Connoisseur Franchise
    World of Beer Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion NoYes

    Company Overviews

    About The Connoisseur

    Packaged with personalized labels, wine sold by Sanford and Annalisa French's company comes from vineyards in California and cellars in Europe. While it is illegal to ship wine directly to consumers in 39 states, Redondo Beach, California-based The Connoisseur has established a network of franchises and distributors that, like florists, can take orders from other stores and deliver wine and other gifts within 48 hours.

    About World of Beer

    In 2007 two best friends opened the World of Beer in the Westchase community of Tampa, FL. Their vision was to create a welcoming place where friends could gather to discover craft beer and swap stories while taking in a game or enjoying live music. Today, World of Beer is leading the unique, exploding cultural phenomenon of Craft Taverns. At our core is, of course, beer. We hunt and gather beers from around the world, offering the best craft variety on the planet to the beer aficionado and casual beer fan alike. Complementing our amazing beer selection is our delicious "tavern fare" menu, craft spirits, and live entertainment all served up by a passionate, insanely knowledgeable staff. The result, a winning concept and a truly golden opportunity. What sets World of Beer Apart? *The Best Selection of Craft Beers. Leveraging national scale and local autonomy we relentlessly hunt and gather global craft beers you simply can't get anywhere else. This same spirit applies to our emerging craft spirits offering. *Insanely Knowledgeable Staff. We attract people passionate about beer all trained through our unparalleled beer school, ensuring every customer as an able guide for their next great beer discovery *Innovative Tavern Fare. A bold collection of innovative dishes and tavern classics geared toward enhancing the flavor of craft beer. Leadership/Support. Our management and support team is loaded with restaurant and franchise professionals. Superior Technology. From superior AV systems, proprietary management systems, and innovative mobile apps, we invest in technology that betters the customer and franchisee experience. Exceptional Unit Economics. An attractive sales-to-investment ratio International Qualifications. Development Fee. Based on Market Size. Area Development. 3 Taverns in 3 years. Franchise Fee. $30,000 USD per location. Royalty Fee. 6.0% of Sales. Marketing Fee. 1.5% of Sales spent in local market. Global Marketing Fund. 0.5%. Investment. The investment required to open each individual location will vary from country to country.