Maui Wowi Hawaiian Coffees & Smoothies vs Second Cup Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Maui Wowi Hawaiian Coffees & Smoothies vs Second Cup including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Maui Wowi Hawaiian Coffees & Smoothies Franchise
Second Cup Franchise
Investment $31,100 - $394,000$300,000 - $500,000
Franchise Fee $25,000 - $65,000$25,000
Royalty Fee 07.5%
Advertising Fee -2%
Year Founded 19831975
Year Franchised 19971975
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $5K-


Business Experience Requirements

 
Maui Wowi Hawaiian Coffees & Smoothies Franchise
Second Cup Franchise
Experience
  • General business experience
  • Sales/marketing experience preferred
  • Personality - You like making people feel good. You’re patient, understanding, easy to talk to and outgoing. Experience - You have at least 5 years of business management, retail or hospitality experience and a sound understanding of financials. Leadership - You can hire, train, organize and inspire a barista team to give their best efforts every day.

    Financing Options

     
    Maui Wowi Hawaiian Coffees & Smoothies Franchise
    Second Cup Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support

     
    Maui Wowi Hawaiian Coffees & Smoothies Franchise
    Second Cup Franchise
    Training Full & continuous support-
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations 65% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 2 - 3

    Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    Maui Wowi Hawaiian Coffees & Smoothies Franchise
    Second Cup Franchise
    US Expansion --
    Canada Expansion NoYes
    International Expansion YesYes

    Company Overviews

    About Maui Wowi Hawaiian Coffees & Smoothies

    Crisp organic product smoothies were a for all intents and purposes obscure item in 1983, when Jeff and Jill Summerhays started offering them low maintenance at occasions. Maui Wowi Hawaiian was worked to give their 'ohana (family) a solid other option to the sugar and fat loaded sustenances that appeared to be all over the place! Similarly as energetic, the Summerhayses needed to make a plan of action that was fun, adaptable, and portable so they could offer their everything characteristic, crisp organic product smoothies anyplace they had a craving for voyaging.

    Australia's Gold Coast appeared like the ideal place to hang and put their idea under a magnifying glass so they stuffed it up, and made a beeline for the Land Down Under. It was not much sooner than the Aussies figured out how to hunger for these ono'licious mixes.

    The organization got the attention of Michael Haith, establishing accomplice of a sustenance, drink and extraordinary occasion counseling firm and Maui Wowi's present CEO. Haith patched up the establishment idea and extended the product offering, which now incorporates Hawaiian espressos coffee.
    Maui Wowi establishments are situated all through the United States.

    The total investment necessary to begin operation of a Maui Wowi franchise for a Fixed Operating Unit ranges from $108,350 to $394,000. This includes $46,000 to $72,000 that will be paid to the franchisor or their affiliate.
    The total investment necessary to begin operation of a Mobile Operating Unit is $31,100 to $200,250. This includes $26,200 to $52,200 that will be paid to the franchisor or their affiliate.
    The total investment necessary to begin operation of a Mobile Fixed Operating Unit ranges from $37,300 to $245,250. This includes $26,200 to $52,200 that will be paid to the franchisor or their affiliate.

    20% off Franchise Fee for Qualified Military Veterans
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    About Second Cup

    Second Cup Coffee Co.™ is Canada’s largest specialty coffee retailer. From our humble beginnings in 1975 as a kiosk in a shopping mall, selling only whole bean coffee, we have continued towards our goal of being the Canadian specialty coffee brand of choice. For us, that means putting coffee at the core of business, focusing on quality, innovation and creating an individual experience for our customers.

    In addition to coffee-based beverages, Second Cup cafés carry a variety of complimentary products, including fresh locally baked goods and Better For You smoothies. Recently, we’ve introduced Pinkberry® frozen yogurt into cafés across the country and Second Cup has the exclusive rights to this category in Canada.


    "Top

    #49 in Canada's Top franchises.