Chock full o' Nuts vs Williams Fresh Cafe Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Chock full o' Nuts vs Williams Fresh Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
| Investment |
$272,500 - $425,900 | $300,000 - And Up |
| Franchise Fee |
$3,000 - $20,000 | $35,000 |
| Royalty Fee |
5% | 6% |
| Advertising Fee |
- | 1.5% |
| Year Founded |
1990 | 1993 |
| Year Franchised |
1993 | 1994 |
| Term Of Agreement |
- | - |
| Term Of Agreement |
- | - |
| Renewal Fee |
- | - |
Business Experience Requirements |
| Experience |
- | - |
Financing Options |
| |
In-House/3rd Party | In-House/3rd Party |
| Franchise Fees |
No/No | -/- |
| Start-up Costs |
No/No | -/- |
| Equipment |
No/No | -/- |
| Inventory |
No/No | -/- |
| Receivables |
No/No | -/- |
| Payroll |
No/No | -/- |
Training & Support |
| Training |
- | - |
| Support |
- | - |
| Marketing |
- | - |
| Operations |
- | - |
Expansion Plans |
| US Expansion |
Yes | - |
| Canada Expansion |
No | No |
| International Expansion |
No | No |
Company Overviews
About Chock full o' Nuts
Flexibility! Scalability!
Vertically Integrated from Our Plantations to Your Cup!
The Chock Retro Coffee Shop is a cross between a NY Coffee Shop and the Classic NY Diner, offering Breakfast, Lunch and Dinner served throughout the day. The famous Date Nut Bread Cream Cheese Sandwich, Muffins, Bagels, Donuts, Famous Burgers, Frankfurters, Pastrami Sandwiches, Lemon Pies etc make the Chock Coffee Shop a destination for all times of the day.
Chock Classic's
The Chock Full Kiosk can adapt to any location. From Malls and Airports to Office Buildings and Hospitals to Grocery and Convenience Stores. You can offer our fresh baked goods and a variety of high quality Beverages from a small footprint.
The Chock Cafe' is Chock Full o'Value with a full line of Quality Breakfast Baked Goods and Beverages in a Comfortable Setting. Long before pricey coffee bars dotted every city block, there were Chock Full o'Nuts Cafes. (We started our coffee shops way back in 1932!) The cafes are the one spot where consumers know that they can sit and relax while they enjoy the best cup of coffee that NY has to offer!
Chock Full o'Nuts is part of the largest privately held Coffee Company in the world. We own
100% Arabica
the Plantations, 10 roasteries, warehouse and distribution facilities, a factory that builds the finest espresso machines available, and over 700 international coffee shops worldwide. We sell over 120 thousand tons of coffee annually and process over 2.5 million bags of green coffee per year!
Our program is a turnkey, branded coffee and beverage concept, featuring the finest blends of 100% Arabica Coffee beans, roasted to our own exacting standards, for the distinctive aroma and unparalleled full-bodied taste, demanded by coffee consumers everywhere. Chock Full is famous for Quality and Consistency. We offer unique packages, custom fit to every operator's needs.
Marketing Partnerships with NY Icons:
New York Yankees
West Point Military Academy
Madison Square Garden
Radio City Music Hall
The New York Improv
Official Coffee served to all guests of the NBC Today Show, CBS Early Show, David Letterman Show, Regis and Kelly and The View
Pricing
Minimum requirement: $40,000 (Includes 2 Cafes or 1 Cafe and 2 Kiosks or 4 Kiosks)
AreaDeveloper/Master: Minimum $125,000
Huge territories, Lowest Royalties in Coffee Franchise Industry
No ad fees.
About Williams Fresh Cafe
The Williams story begins in 1993, born as Williams Coffee Pub at its first
location in Stratford, Ontario. Quickly making its mark as the home of
quality food and beverages offering healthy choices served in and a
relaxing atmosphere, Williams has grown to become a recognized and
respected brand with over 25 locations across Ontario.
From the early riser looking for a specialty coffee or fresh baked
good, to the business lunch crowd, to dinner and dessert groups, Williams is the ideal meeting place for any occasion. Our unique
approach is our table service style combined with our delicious range of
menu items designed to meet consumer needs at all day parts. That’s
what differentiates us in the fast casual category!
A unique quick service concept, blending the best elements of a contemporary cafe, coffee bar and restaurant, all served in a warm relaxing atmosphere.
Williams is known as a meeting place with quick, modified table service and affordable pricing. In addition to our in-store menu that offers a wide variety of choices, including healthier alternatives, we also offer catering, drive-thru service and take-out service.
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