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Below is an in-depth analysis and side-by-side comparison of Desert Moon-Fresh Mexican Grille vs Jimboy's Tacos including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $264,500 - $454,000 | $375,000 - $1,379,000 |
Franchise Fee | $25,000 | $35,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | - | 3% |
Year Founded | 1992 | 1954 |
Year Franchised | 1999 | 1965 |
Term Of Agreement | 15 years | 15 years +5+5 |
Term Of Agreement | 15 years | 15 years +5+5 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | Yes/No | -/- |
Equipment | Yes/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | 1. Corporate Training Rest. Folsom, CA 96 Hours 2. Corporate Office, Roseville, CA 32 Hours |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | Central Purchasing Field Operation Evaluation Field Training Initial Store Opening Franchisee Newsletter Regional or National Meetings 800 Telephone Hotline |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | Average Number of Employees: 4-10 Full-time, 6-12 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
During a visit to Arizona, founder Kevin Rink fell in love with the area's Southwestern cuisine and decided to bring it back with him to New York. The company opened its first cafe in the Jefferson Valley Mall in Yorktown Heights, New York. The restaurants serve traditional as well as nontraditional Mexican fare at establishments throughout the East Coast.
JIMBOY'S TACOS - famous, award-winning tacos. Maintaining a proven conept through 50 years of commitment to excellent food and service. Cooked fresh daily using high-quality ingredients. Our franchisees are given a very thorough and extensive hands-on classroom training program. Strong on-going, in-store support. Franchisees required to attend our classroom training every other month at our corporate office. We offer free-standing concepts with drive-up windows, also end-cap concepts in strip centers.