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Updated RecentlyWineStyles Tasting Station vs The Brass Tap Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of WineStyles Tasting Station vs The Brass Tap including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $229,000 - $380,000 | $780,925 - $1,318,525 |
| Franchise Fee | $25,000 | $37,500 |
| Royalty Fee | 6% | 4% |
| Advertising Fee | - | 1.5% |
| Year Founded | 2002 | 2008 |
| Year Franchised | 2002 | 2010 |
| Term Of Agreement | - | 10 years |
| Term Of Agreement | - | 10 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | No previous franchise or pub experience necessary. Multi-unit agreements available. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/Yes |
| Equipment | No/Yes | -/Yes |
| Inventory | No/Yes | -/Yes |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | WineStyles Tasting Station's in-depth training program provides a strong foundation for its franchisees to ensure success and future development. Franchisees receive comprehensive training in all aspects of owning and operating the business, including a week of on-site training at the WineStyles Tasting Station flagship store in West Des Moines, Iowa. Additionally, franchisees will benefit from a management-training program and extensive creative marketing strategies to increase their bottom line. WINE PROGRAM: * Introduction to Wine Industry * Wine Education * Access to exclusive brands * Introduction to suppliers / distributors * Wine Club program management * Access to featured wineries | On-The-Job Training: 196 hours Classroom Training: 96 hours Additional Training: At corporate training store |
| Support | * Real estate site selection support * In-house marketing, advertising, PR and social media experts * Online asset management tools and access to customizable, system-wide marketing materials * Field support team assigned to each franchisee to assist with business start-up and growth * Corporate and on-site training programs designed to implement a standardized operating system * Customized management software and financial administration tools | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app |
| Operations | - | Absentee Ownership Allowed Number of Employees Required to Run: 10 - 20 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About WineStyles Tasting Station
Join the fastest growing wine franchise in the US! Ranked #1 in the wine category by Entrepreneur Franchise 500 magazine in 2007 and 2008, WineStyles has 140 locations nationally, including Puerto Rico and Mexico. Become a part of the WineStyles team and wine retail store franchise and we'll help you open your very own wine boutique shop. It starts with the WineStyles brand, the largest network of wine store franchises and most recognized within the wine industry. It's a concept that celebrates choice while simplifying the wine shopping experience. It's part of our heritage, and it drives our culture. Designed like an Old World wine cellar, WineStyles wine franchises caters to the wine drinker who is looking for a simple and easy way to find the perfect bottle. Organized by eight different "style" categories instead of varietal or region, WineStyles simplifies wine by breaking it down into taste profiles that include Crisp, Silky, Rich and Bubbly for whites and Fruity, Mellow, Bold and Nectar for reds. WineStyles franchise investment opportunities are available for both individuals and corporate investors interested in purchasing one or multiple units. It's always been your dream, hasn't it? Opening a WineStyles wine shop franchise is a great way to share your passion for vino with others with the support of one of the fastest growing franchises behind you. If you're interested in learning more about the opportunities available as a WineStyles franchisee or Area Developer, please visit our Franchise sales web site at www.winefranchise.net or call 1-866-424-WINE.
About The Brass Tap
Veteran Incentives 10% off franchise fee
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