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Updated RecentlyWineStyles Tasting Station vs World of Beer Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of WineStyles Tasting Station vs World of Beer including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $229,000 - $380,000 | $800,000 - $1,100,000 |
| Franchise Fee | $25,000 | $50,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | - | 0.5%Nat'l+1.5%Local |
| Year Founded | 2002 | 2007 |
| Year Franchised | 2002 | 2009 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | * Liquid Assets Over $200,000 * Net Worth Above $850,000 * Credit Score of 680 or Above * Food and Beverage Industry Experience Preferred * Business Ownership and Employee Management Experience Preferred * Commitment to Protecting and Enhancing the World of Beer Brand Integrity * A Passion for Good Beer |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | WineStyles Tasting Station's in-depth training program provides a strong foundation for its franchisees to ensure success and future development. Franchisees receive comprehensive training in all aspects of owning and operating the business, including a week of on-site training at the WineStyles Tasting Station flagship store in West Des Moines, Iowa. Additionally, franchisees will benefit from a management-training program and extensive creative marketing strategies to increase their bottom line. WINE PROGRAM: * Introduction to Wine Industry * Wine Education * Access to exclusive brands * Introduction to suppliers / distributors * Wine Club program management * Access to featured wineries | Prior to the opening of a new tavern, we provide an extensive training program for you and your management team. The program includes topics such as product knowledge and history, customer service fundamentals, employee motivation, advertising, accounting & record keeping, purchasing, inventory management, point-of-sale (POS) system operation, and staff duties. In addition to the initial management training program, we send a certified trainer to your tavern to offer hands-on assistance during the opening of your World of Beer. After the initial opening, a field representative will make periodic visits to help make sure that these core competencies remain in place. |
| Support | * Real estate site selection support * In-house marketing, advertising, PR and social media experts * Online asset management tools and access to customizable, system-wide marketing materials * Field support team assigned to each franchisee to assist with business start-up and growth * Corporate and on-site training programs designed to implement a standardized operating system * Customized management software and financial administration tools | We are constantly improving and refining every aspect of the business by conducting research in the areas of product development, culinary innovation, information systems, operational methods and techniques, and marketing and advertising. As new business practices are developed and operating efficiencies are discovered, they are shared within the WOB franchise community. |
| Marketing | - | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | Yes |
Company Overviews
About WineStyles Tasting Station
Join the fastest growing wine franchise in the US! Ranked #1 in the wine category by Entrepreneur Franchise 500 magazine in 2007 and 2008, WineStyles has 140 locations nationally, including Puerto Rico and Mexico. Become a part of the WineStyles team and wine retail store franchise and we'll help you open your very own wine boutique shop. It starts with the WineStyles brand, the largest network of wine store franchises and most recognized within the wine industry. It's a concept that celebrates choice while simplifying the wine shopping experience. It's part of our heritage, and it drives our culture. Designed like an Old World wine cellar, WineStyles wine franchises caters to the wine drinker who is looking for a simple and easy way to find the perfect bottle. Organized by eight different "style" categories instead of varietal or region, WineStyles simplifies wine by breaking it down into taste profiles that include Crisp, Silky, Rich and Bubbly for whites and Fruity, Mellow, Bold and Nectar for reds. WineStyles franchise investment opportunities are available for both individuals and corporate investors interested in purchasing one or multiple units. It's always been your dream, hasn't it? Opening a WineStyles wine shop franchise is a great way to share your passion for vino with others with the support of one of the fastest growing franchises behind you. If you're interested in learning more about the opportunities available as a WineStyles franchisee or Area Developer, please visit our Franchise sales web site at www.winefranchise.net or call 1-866-424-WINE.
About World of Beer
In 2007 two best friends opened the World of Beer in the Westchase community of Tampa, FL. Their vision was to create a welcoming place where friends could gather to discover craft beer and swap stories while taking in a game or enjoying live music. Today, World of Beer is leading the unique, exploding cultural phenomenon of Craft Taverns. At our core is, of course, beer. We hunt and gather beers from around the world, offering the best craft variety on the planet to the beer aficionado and casual beer fan alike. Complementing our amazing beer selection is our delicious "tavern fare" menu, craft spirits, and live entertainment all served up by a passionate, insanely knowledgeable staff. The result, a winning concept and a truly golden opportunity. What sets World of Beer Apart? *The Best Selection of Craft Beers. Leveraging national scale and local autonomy we relentlessly hunt and gather global craft beers you simply can't get anywhere else. This same spirit applies to our emerging craft spirits offering. *Insanely Knowledgeable Staff. We attract people passionate about beer all trained through our unparalleled beer school, ensuring every customer as an able guide for their next great beer discovery *Innovative Tavern Fare. A bold collection of innovative dishes and tavern classics geared toward enhancing the flavor of craft beer. Leadership/Support. Our management and support team is loaded with restaurant and franchise professionals. Superior Technology. From superior AV systems, proprietary management systems, and innovative mobile apps, we invest in technology that betters the customer and franchisee experience. Exceptional Unit Economics. An attractive sales-to-investment ratio International Qualifications. Development Fee. Based on Market Size. Area Development. 3 Taverns in 3 years. Franchise Fee. $30,000 USD per location. Royalty Fee. 6.0% of Sales. Marketing Fee. 1.5% of Sales spent in local market. Global Marketing Fund. 0.5%. Investment. The investment required to open each individual location will vary from country to country.