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Below is an in-depth analysis and side-by-side comparison of Instant Imprints vs Signarama including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $157,817 - $339,385 | $106,513 - $308,520 |
Franchise Fee | $29,500 | $49,500 |
Royalty Fee | 5% | 2%-6% |
Advertising Fee | - | 1% |
Year Founded | 1992 | 1986 |
Year Franchised | 2001 | 1987 |
Term Of Agreement | 15 years | 35 years |
Term Of Agreement | 15 years | 35 years |
Renewal Fee | $2.5K | $1.5K |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/Yes | No/Yes |
Equipment | No/Yes | No/Yes |
Inventory | No/Yes | No/Yes |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | No prior experience needed. The SIGNARAMA training system is one of the most extensive training programs in the franchising industry and backed by 25 years of experience in signs, graphics, and banners. You will be a trained expert in sign-making and business operations and business promotion. Your comprehensive SIGNARAMA training program includes the following: *A 2-week introductory training program at SIGNARAMA University located at corporate headquarters in West Palm Beach, FL. Your travel and lodging expenses are included. You will learn all aspects of your sign business, marketing your products, advertising, scheduling and workflow, bookkeeping, pricing orders, and providing great customer service. You will also learn the practice of making signs, product knowledge, hiring and training your staff. *A 1-week on-the-job (OJT) training session at an established SIGNARAMA store to apply your classroom training and gain hands-on experience. *Additional 2 weeks of training in your store with one of our experienced operations advisors. They are there with you side by side with you during the store setup as well as to implement your marketing plan and grand opening. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | The business landscape is constantly changing. We firmly believe that ongoing support from the franchise is necessary to stay competitive and educated in the industry. We offer ongoing training sessions and regional meetings, franchise owner conventions, and Signarama-specific ongoing online educational opportunities to ensure that our franchisees always have access to a wealth of new information. In addition, franchisees will have access to the following support: - Regional support staff - A highly-effective mentor program - Special achievement recognition - Technical assistance and a toll-free 800 number - Discounts through mass purchasing power - Strategic alliances with vendors and suppliers Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
Operations |
International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 Absentee ownership of franchise is NOT allowed. |
International franchisees required to buy multiple units/master licenses; 5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 4
Absentee ownership of franchise is NOT allowed. (95% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
The First and Only Franchise in the industry Offering This Level of Comprehensive Products and services. The promotional advertising industry includes many different products and services. Most people don't realize just how immense this industry has become. Although they have been around for over half a century, the screen printing, embroidery, sign, and promotional products industries lacked the technology to easily enter into them. We were the first and are still the only franchise to merge these normally separate businesses under one roof. Why settle for a clothing franchise when you can get all five franchise concepts rolled into one! New innovations, as well as over thirty years of experience in this market, have allowed us to completely revolutionize these well established industries. Instant Imprints is not just an apparel franchise. We also do signs, banners and promotional items! Our store owners can provide a one-stop solution to their customers. From signs and banners to embroidery and screen printing, our franchisees enjoy high profit margins, great opportunities to upsell, and, most importantly, ability to fulfill their dreams of being a business owner. Your customer base is limitless. Nearly every company, school, organization, team, and a growing numbers of consumers buy and use our services and products daily. As a whole, the industry has never seen a decline. We have developed turnkey solutions for newcomers as well as created benefits and new systems for seasoned industry veterans. For a cost comparable to that of other franchises offering only one service, you can have the freedom to fill all promotional needs of your clients. The opportunities are limitless! For those interested in purchasing an existing business, Instant Imprints also has established franchise opportunities available in certain areas.