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Updated RecentlyHilton Garden Inn vs Microtel Inns & Suites Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Hilton Garden Inn vs Microtel Inns & Suites including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $13,045,500 - $27,123,500 | $5,709,119 - $6,799,356 |
| Franchise Fee | $75,000 | $43,000 |
| Royalty Fee | 5.5% | 6% |
| Advertising Fee | 4% | 2% |
| Year Founded | 1996 | 1987 |
| Year Franchised | 1996 | 1988 |
| Term Of Agreement | 22 years | 20 years |
| Term Of Agreement | 22 years | 20 years |
| Renewal Fee | Same as initial fee | 50% of current franchise fee |
Business Experience Requirements |
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| Experience | ||
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/Yes |
| Start-up Costs | No/Yes | No/No |
| Equipment | No/Yes | No/Yes |
| Inventory | No/Yes | No/Yes |
| Receivables | No/Yes | No/Yes |
| Payroll | No/Yes | No/Yes |
Training & Support |
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| Training | On-The-Job Training Classroom Training | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations |
Number of employees needed to run franchised unit: 35 - 50
Absentee ownership of franchise is allowed.
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30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20
Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About Hilton Garden Inn
Hilton Garden Inn is an upscale mid-priced, focused-service hotel concept. Through extensive research, Hilton has designed a hotel product that delivers just what guests need, and eliminates what they've said they don't use. Hilton Garden Inn, targeted toward the individual business traveler and the weekend leisure segment, is designed to provide the finest quality of essential services and amenities and eliminates the costly trappings of large-scale properties. It's a hotel that's value-engineered from the ground up and dedicated to guest comfort.
When you develop a Hilton Garden Inn hotel, you're not just developing a hotel, but a relationship with the entire Hilton Family of Hotels. Advantages like our friendly corporate staff, central reservations system, worldwide sales organization and award-winning Hilton HHonors guest loyalty to the Hilton Garden Inn brand, as more and more hotels open throughout North America.
Veteran Incentives Varies
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#133 in Franchise 500 for 2020.
#89 in Franchise 500 for 2021.
About Microtel Inns & Suites
BRILLIANTLY SIMPLE
Microtel by Wyndham® is a fast-growing, all-new construction hotel franchise brand in the Philippines and the U.S. Microtel by Wyndham’s proven track record of successful development, strong operating performance, and sustainable growth in the limited-service segment are what set it apart from the competition. With 300+ properties open and under construction worldwide, Microtel by Wyndham® is well positioned for continued growth.At Microtel Inn and Suites by Wyndham, we are really dedicated as per the general inclination of our visitors and ensuring you have the most ideal experience. That is the reason we are pleased to be perceived as an industry pioneer in visitor fulfillment, positioning "Most elevated in Guest Satisfaction Among Economy/Budget Hotel Chains, 14 out of 15 Years" by the J.D. Control 2016 Hotel Guest Satisfaction Study.
Years of hotel management experience and innovative planning went into the development of the Microtel concept. Simply put, it involves offering the traveling public high quality product and service at value rates while keeping operating and development costs to a minimum. All Microtels are 100% new construction, thus assuring consistent expectation and experience.Microtel® by Wyndham is an award-winning chain of more than 340 economy hotels located throughout North America, Mexico and the Philippines. Offering free cable TV and mattresses approved by the American Chiropractic Association, Microtel's MicroSaver rooms start as low as $35 per night and have queen size beds and built-in furniture.
#302 in Franchise 500 for 2020.