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Below is an in-depth analysis and side-by-side comparison of Children's Technology Workshop vs Engineering for Kids including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $81,000 - $105,000 | $27,250 - $93,700 |
Franchise Fee | $25,000 | $12,250 - $22,500 |
Royalty Fee | 6% | 7% |
Advertising Fee | - | 1% |
Year Founded | 1997 | 2009 |
Year Franchised | 2004 | 2011 |
Term Of Agreement | 7 years | 7 years |
Term Of Agreement | 7 years | 7 years |
Renewal Fee | $1K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | - | We train you to be a successful Engineering for Kids director by requiring you to successfully complete our 3-day Engineering for Kids training at our corporate headquarters as well as a 2-Day On-Site teacher training at your location. We provide you with instruction and curriculum materials on all areas of operations, from a thorough review of the operations manual to hands-on classroom training. |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app |
Operations | Franchise can be run from home. 20% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | Number of Employees Required to Run: 5 - 10 |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
The Childrens Technology Workshop is focused on the development and delivery of hands-on, applied-technology curriculum. We have been designing and testing our programs since 1997. At CTW, we are serious about having fun and take pride in our commitment to developing the finest technology and science-based programs available to children. Our activities are under constant review by our full-time staff of educators, engineers, technologists and enthusiasts. We are confident that you'll agree with our philosophy that computers are more than just a tool for writing and researching. We believe computers and technology can empower all children to explore, invent and be creative using the right applications with the right direction. The Children's Technology Workshop offers a variety of programs, including after school, camp, academic and group workshops. Programs are divided by age and are available in different formats to meet scheduling needs of parents and group facilitators.
Engineering for Kids offers a suite of programs for children ages 4 to 14 introducing them to science, technology, engineering and math through a variety of workshops all aimed at developing problem solving skills. Programs include after school programs, evening classes, in-school field trips, workshops, birthday parties, home-school programs, scouts workshops, and pre-school programs.
In order to impact as many youth as possible, Engineering for Kids began franchising as a way to spread the program across the country. Engineering for Kids presents a low-barrier opportunity with room to grow, as the brand plans to add between 50-60 new locations in 2013. Our franchisees share Roberts' passion for the program, understanding the need for STEM education.
An ideal Engineering for Kids franchisee is someone who is well connected in their community, a parent, or an individual who has a passion for educating children.