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Below is an in-depth analysis and side-by-side comparison of Eatza Pizza vs Rosati's Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $226,500 - $371,500 | $136,200 - $1,241,000 |
Franchise Fee | $25,000 | $30,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | - | - |
Year Founded | 1996 | 1964 |
Year Franchised | 1999 | 2006 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | 1/3 of franchise fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | - | A successful operation depends on hiring, training and retaining quality employees and management personnel. As part of the Rosati's Pizza Franchise Program we have designed a comprehensive training system for franchise owners and operators based on proven standards and guidelines developed over the years by Rosati's. Prior to the opening of your store, initial training will take place in one of our locations in addition to classroom training in our corporate office. With the exception of personal costs, transportation and lodging, your training expenses are included in the Franchise fee. On-The-Job Training: 292 hours Classroom Training: 6 hours |
Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Our franchise consultants, working under the Director of Operations, maintain constant communication with all franchisees. You will receive operating and marketing information as well as new ideas to assist in the growth of your business. Also provided is an in-depth consultation report, which provides an analysis of your operation and a jointly prepared action plan to optimize store performance. Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Rosati's marketing strategy targets the geographic area of each restaurant through the extensive use of distinctive print material. A local marketing manual also provides an outline to focus efforts on a variety of community oriented activities. The use of a sophisticated computerized point of sale system provides detailed customer information enabling us to execute the marketing strategy in a cost effective manner. Social media SEO Website development Email marketing Loyalty program/app |
Operations |
Franchisees required to buy multiple units/master licenses; 80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 25
Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | Absentee Ownership Allowed Number of Employees Required to Run: 6 - 8 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Eatza Pizza isnt about gimmicks. Its about good food and a great selection. At Eatza Pizza, you can choose from at least 18 fresh pizzas every day. Its all you can eat for one low price. All you can eat pizza. Pasta. Salad. And dessert. No gimmicks. Just good food. When the first Eatza Pizza was founded in Phoenix, Arizona in 1997, they had their hearts set on a fun, value-oriented family pizza restaurant where friendly service, reasonable prices and great food were the star attractions. Thats still the foundation of Eatza Pizza today. The company currently has 77 restaurants opened or under development in the states of Alabama, Arizona, California, Florida, Idaho, Michigan, Mississippi, New Mexico, North Carolina, Ohio, Oregon, Utah, and Washington. There are 14 Eatza Pizza restaurants currently operating or planned in the greater Phoenix area.