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Below is an in-depth analysis and side-by-side comparison of Eatza Pizza vs Firo Fire Kissed Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $226,500 - $371,500 | $454,000 - $1,515,000 |
Franchise Fee | $25,000 | $30,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | - | - |
Year Founded | 1996 | 2014 |
Year Franchised | 1999 | 2017 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 1/3 of franchise fee | - |
Business Experience Requirements |
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Experience | Must have a net worth of $900,000 with strong credit. You and your partners must have a minimum liquidity of $250,000 per restaurant to be developed. This includes anything besides home equity that can be converted to cash within 30 days. Retirement accounts such as an IRA or 401 (k) can be considered. | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | 3 weeks training program for 2 individuals at our Lawton facility |
Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | You get access to our brand, recipes & procedures, vendors, training, store build-out & trade dress, website, social media, online ordering, gift card program, etc. Most importantly, you get to be a part of a dynamic organization that is dedicated to serving custom-built, artisanal pizza in a completely new way. This is a top franchising opportunity you need to take advantage of. 5 days of opening support PR and grand opening support Ongoing field visits and franchisor support |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses; 80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 25
Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Eatza Pizza isnt about gimmicks. Its about good food and a great selection. At Eatza Pizza, you can choose from at least 18 fresh pizzas every day. Its all you can eat for one low price. All you can eat pizza. Pasta. Salad. And dessert. No gimmicks. Just good food. When the first Eatza Pizza was founded in Phoenix, Arizona in 1997, they had their hearts set on a fun, value-oriented family pizza restaurant where friendly service, reasonable prices and great food were the star attractions. Thats still the foundation of Eatza Pizza today. The company currently has 77 restaurants opened or under development in the states of Alabama, Arizona, California, Florida, Idaho, Michigan, Mississippi, New Mexico, North Carolina, Ohio, Oregon, Utah, and Washington. There are 14 Eatza Pizza restaurants currently operating or planned in the greater Phoenix area.
Our visionary founder assembled a group of recognized restaurant experts
and partnered with internationally renowned chefs to create an
exceptional dining experience at a concept that is uniquely special, but
still replicable. Now, Firo is bringing it’s fire kissed pizza to other
parts of the country through the Firo Fire Kissed Pizza franchise
program. Now is your chance to own a piece of the pie with your own Firo
Fire Kissed Pizza restaurant.
As we set our sights on growing this exceptional concept, it’s good to
know the pizza restaurant industry earns annual revenue of $39 billion
in sales and expected to increase. According to the USDA about one in
eight Americans consume pizza on any given day. There is no doubt that
Americans love their pizzas and savvy business entrepreneurs will love
our franchise program.Next comes the main ingredient, training. You and your managers will
be thoroughly trained at headquarters in Lawton, Oklahoma. The Firo team
will lead you through both classroom and on-the-job training. In the
classroom, some of the topics that will be covered are guest service,
kitchen and food prep steps, inventory, accounting procedures,
management techniques, use of software systems, and much more.