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Below is an in-depth analysis and side-by-side comparison of Wingate by Wyndham vs Suburban including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $375,465 - $10,816,446 | $149,175 - $8,513,044 |
Franchise Fee | $36,000 - $40,500 | $30,000 |
Royalty Fee | 4.5% | 4% |
Advertising Fee | 4% | - |
Year Founded | 1995 | 1986 |
Year Franchised | 1995 | 1989 |
Term Of Agreement | 20 years | 10 years |
Term Of Agreement | 20 years | 10 years |
Renewal Fee | - | $30K or $225/room |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | Yes/No | No/No |
Equipment | Yes/No | No/No |
Inventory | Yes/No | No/No |
Receivables | Yes/No | No/No |
Payroll | Yes/No | No/No |
Training & Support |
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Training | Regional workshops | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | Co-op advertising, National media, Regional advertising | Co-op advertising, Ad slicks, Regional advertising |
Operations |
International franchisees required to buy multiple units/master licenses; 5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15 - 20
Absentee ownership of franchise is allowed. |
80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 10
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | No |
Wingate by Wyndham is the brand that is "Worked For Business". The brand propelled an all-new development inn network in 1996 to offer luxuries and administrations that make life out and about more beneficial. Comprehensive valuing supported by the Wingate by Wyndham 100% Satisfaction Guarantee separates our inn from different chains. Visitors can expect rooms outlined absolutely around their business needs with home-like luxuries from time to time found in mid-advertise properties. Our inn administrators have observed the brand to be a strong speculation with much more open door as the chain grows every year. Our determined duty to detail guarantees that Wingate by Wyndham will be the business voyager's decision for first and rehash remains. Our key development arrange concentrates on focus city activities and energizes advancement in prominent corporate markets. As a Wingate by Wyndham franchisee, you'll access our cutting edge focal reservations framework, broad, exhaustive preparing, an unrivaled visitor fulfillment following instrument and a committed, trustworthy bolster staff. You'll likewise receive the rewards of taking an interest in Wyndham Rewards, the world's biggest lodging rewards program* and along our engaged national promoting endeavors.
Suburban Extended Stay Hotel is Choice Hotels International's economy brand in one of the most desirable hotel segments today-extended stay. Suburban provides a simple solution for longer-term housing that's as pleasant as it is affordable. Value-conscious guests looking to stay for a day, a week, a month or longer enjoy just the right hotel amenities including well-equipped kitchens in all the rooms, weekly housekeeping, guest laundry, free cable TV and high speed Internet service. The flexible floor plan concept allows for conversions, easily adopting local market-driven design, guest room mix and suitable extended stay guest room features, along with an optional fitness center, meeting space or swimming pool.
In 2015, Suburban brand hotels received an average of 63.6% of gross room revenue through the Choice Hotels Central Reservations System (CRS) and other Choice Hotels marketing channels.
Suburban Extended Stay Hotel franchise is supported by a nationwide team of Area Directors (AD's) who provide local market assessments, pricing and rate structure support, and operational training. Dedicated, Extended Stay sales training provides the skills necessary to compete effectively in the local market. This support makes sure your hotel adheres to the extended stay business model for optimal performance.