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Updated RecentlyShapeXpress vs Platoon Fitness Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of ShapeXpress vs Platoon Fitness including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $89,500 - $152,000 | $29,300 - $40,100 |
| Franchise Fee | $20,000 | $20,000 |
| Royalty Fee | Varies | 6% |
| Advertising Fee | - | - |
| Year Founded | 2002 | 1999 |
| Year Franchised | 2003 | 2006 |
| Term Of Agreement | 10 years | 5 years |
| Term Of Agreement | 10 years | 5 years |
| Renewal Fee | $2.5K | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/No |
| Start-up Costs | No/Yes | No/No |
| Equipment | No/Yes | No/No |
| Inventory | No/Yes | No/No |
| Receivables | No/No | No/No |
| Payroll | No/Yes | No/No |
Training & Support |
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| Training | Ongoing | * Available at headquarters: 2 weeks * At franchisee's location: 2 months * Additional training 5 times a year at franchisee's location |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | - |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
| Operations |
Franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 3 - 4
Absentee ownership of franchise is allowed. (35% of current franchisees are owner/operators) | * Franchise can be run from home * Number of employees needed to run franchised unit: 2 * Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | No | Yes |
Company Overviews
About ShapeXpress
NO LONGER FRANCHISING
Proven results for members AND franchisees!
Join our success in the $14.8 billion fitness industry! ShapeXpress for Women is setting the standard for women's only fitness franchise opportunities.
"Amazing support from the corporate office." That's what our franchisees are saying about ShapeXpress. Support in every area of starting and operating your club: finding a location, negotiating a lease, decor & build-out, financing, marketing, membership sales, daily operations, billing, member tracking, hiring and more. Each franchisee is assigned a Franchise Support Executive to personally assist with setting goals and addressing concerns. Weekly conference calls keep our franchisees in communication with our corporate office and each other.
Among U.S. franchises, 65% consist of fewer than 100 stores and 49% have under 50 locations. Compare this to ShapeXpress, which in its first 3 years of offering, has sold over 300 franchises!
About Platoon Fitness
Can you devote the same focus to our franchise as our workout teams do to their fitness? If so, that's the kind of franchisee we're looking for! Platoon Fitness
That's right just like one of our workout teams, we expect our franchise team to be on board with the program 100%. There's simply no point in becoming a part of the team if you are not prepared to put in the effort and keep a sharp focus on the key factors needed to reach our franchise goals. The reason for our company's phenomenal success is no accident. Years of planning, testing, adjusting and refining have taught us many of the pitfalls of business ownership and allowed us to continually improve and learn through experience. A Platoon Fitness franchisee needs a clear mind to focus on the most important task at hand: running a successful business.