ShapeXpress vs Eat the Frog Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of ShapeXpress vs Eat the Frog Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
ShapeXpress Franchise
Eat the Frog Fitness Franchise
Investment $89,500 - $152,000$522,000 - $706,500
Franchise Fee $20,000$39,000
Royalty Fee Varies7%
Advertising Fee -1%
Year Founded 20022015
Year Franchised 20032016
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $2.5K-


Business Experience Requirements

 
ShapeXpress Franchise
Eat the Frog Fitness Franchise
Experience
  • Marketing skills
  • Sales skills, previous employee supervision skills
  • -

    Financing Options

     
    ShapeXpress Franchise
    Eat the Frog Fitness Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/Yes
    Start-up Costs No/Yes-/Yes
    Equipment No/Yes-/Yes
    Inventory No/Yes-/Yes
    Receivables No/No-/Yes
    Payroll No/Yes-/Yes

    Training & Support

     
    ShapeXpress Franchise
    Eat the Frog Fitness Franchise
    Training Ongoing On-The-Job Training: 68 hours Classroom Training: 20 hours Additional Training: As needed
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluationsNewsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, Regional advertising Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations Franchisees required to buy multiple units/master licenses

    Number of employees needed to run franchised unit: 3 - 4

    Absentee ownership of franchise is allowed. (35% of current franchisees are owner/operators)

    Number of Employees Required to Run: 6

    Expansion Plans

     
    ShapeXpress Franchise
    Eat the Frog Fitness Franchise
    US Expansion -Yes
    Canada Expansion NoYes
    International Expansion No-

    Company Overviews

    About ShapeXpress

    NO LONGER FRANCHISING

    Proven results for members AND franchisees! Join our success in the $14.8 billion fitness industry! ShapeXpress for Women is setting the standard for women's only fitness franchise opportunities. "Amazing support from the corporate office." That's what our franchisees are saying about ShapeXpress. Support in every area of starting and operating your club: finding a location, negotiating a lease, decor & build-out, financing, marketing, membership sales, daily operations, billing, member tracking, hiring and more. Each franchisee is assigned a Franchise Support Executive to personally assist with setting goals and addressing concerns. Weekly conference calls keep our franchisees in communication with our corporate office and each other. Among U.S. franchises, 65% consist of fewer than 100 stores and 49% have under 50 locations. Compare this to ShapeXpress, which in its first 3 years of offering, has sold over 300 franchises!

    About Eat the Frog Fitness


    What does it mean to Eat the Frog? Simple. It means overcoming the fear that stops you from trying something new, tearing down the barriers to success, and achieving results that you didn't think were possible. Eat the Frog Fitness takes an innovative, technology-driven approach to workouts unlike anything else on the market.
    Through personalized, low-impact, and variable intensity performance training, Eat the Frog Fitness combines the motivation and energy of group workouts with the tailored, customized experience of a personal trainer. Today, we're rapidly expanding into new markets across North America.
    If this sounds like the opportunity for you, take the first step toward opening an Eat the Frog Fitness franchise in your community.

    #383 in Franchise 500 for 2021.   Not in Franchise 500 for 2021.