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Updated RecentlyThe Firkin Group of Pubs vs Bennigan's Grill & Tavern Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of The Firkin Group of Pubs vs Bennigan's Grill & Tavern including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $297,900 - $1,000,000 | $1,027,075 - $3,588,244 |
| Franchise Fee | $30,000 | $35,000 |
| Royalty Fee | 5% | 4% |
| Advertising Fee | - | 1% |
| Year Founded | 1987 | 1976 |
| Year Franchised | 1987 | 1976 |
| Term Of Agreement | 10-20 years | 15 years |
| Term Of Agreement | 10-20 years | 15 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | �Has prior management level experience in food service and/or restaurant operations. �Willingness to follow our proven operating system �A solid business person with a strong desire to succeed �Possesses experience in restaurant franchising �Meets the financial requirements |
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Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/No |
| Start-up Costs | No/Yes | No/Yes |
| Equipment | No/Yes | No/Yes |
| Inventory | No/Yes | No/Yes |
| Receivables | No/Yes | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | Our Firkin training helps franchisees learn about running a successful and most importantly, profitable business. Every franchisee is required to complete an intense, mandatory training session over the course of 4 weeks that encompasses every aspect of the Firkin business. From day one, franchisees also have access to highly coveted, one of a kind, training materials including: * F.U. Firkin University in-house * F.U. Firkin University online * Firkin Autopilot �" franchisee intranet | Bennigan's, or a designated third party, will provide training to you and your restaurant team. Your management team will be required to complete a 6 to 8 week training program based on prior experience. Onsite training will be provided to entire team before restaurant opening. All parties must successfully complete the training to the satisfaction of the Bennigan's Operations/Training team prior to opening your restaurant. We believe great training equals lower turnover and stronger guest retention. Therefore, we provide continued support to team members. Bennigan's University, our online learning module, helps drive the retention of both staff and guests. |
| Support | Meetings, Purchasing cooperatives | For the pre-opening of your first Bennigan's, members of our Operations and Marketing Teams will assist you from 45 days prior to your Grand Opening. Marketing Support: Our goal is to help you successfully market your brand. We put a marketing calendar in place to help drive sales, increase check average and guest count. Marketing tools provided include: Intranet, Email Marketing, Social Media Support, New Photography, Pipeline Items/Menu Development. |
| Marketing | - | Co-op advertising |
| Operations |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. |
Franchisees required to buy multiple units/master licenses; 98% of all franchisees own more than one unit Number of employees needed to run franchised unit: 100 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About The Firkin Group of Pubs
THE FIRKIN CONCEPTThe Firkin Group of Pubs is the largest & most dominant chain of traditional English pubs in North America. Firkin thirsty? It's the perfect place to enjoy a pint or two with great food and great friends. Firkin Hungry? Our welcoming atmosphere and sparkling personality mixed with your local flavor creates a neighbourhood hangout everyone can agree on.
DEVELOPMENT
We've had 48 Firkin Pubs open throughout North America, and more than 180 more pubs in development. Our Firkin's are everywhere from business and power centers to urban areas and university districts.
Every pub is a little different. One's just right for you.
Modeled after a traditional English pub, each Firkin is unique to its neighborhood, and carries a name of a familiar mascot paired with the Firkin, such as 'The Firkin & Fox', or the 'Firkin & Hound'.
The Firkin brand is cheeky and irreverent and appeals to a broad base of consumers! For over 20 years, Firkin Pub's founders, franchisees, and followers have been creating the authentic English Pub Experience.
FRANCHISING PROGRAMFirkin seeks ambitious area developers and entrepreneurs who, in the end, dream of building and operating a "company of pubs". The Firkin Group of Pubs offers two franchising programs:
* Multi-Unit Franchisee: Build and manage a multi-unit restaurant company
* Area Development Agent (Master Franchise)
If you have ever thought about owning a "company of pubs," please call us at 1.877.Firkin.4 (1.877.347.5464)
About Bennigan's Grill & Tavern
Bennigan's was established in Atlanta, Georgia in 1976 by Norman
Brinker, a legend among restaurateurs. Bennigan's is
still the iconic brand loved by all and is re-establishing itself as the leader
in casual dining. Committed to the welcoming, friendly and festive spirit of
Irish Hospitality, Bennigan's offers more generous pours and portions and
goes above and beyond the call of duty to deliver Legendary experiences
to every guest, every meal, every day.
In 2011, Bennigan's began a Legendary comeback by re-energizing the
beloved brand with a commitment to bring memorable dining experiences
to every guest, every day. This remarkable resurgence began with a brand
refresh at the company's two corporate locations and a plan to bring the
same menu optimization and service enhancements to current and future
franchise partners.
The mission at Bennigan's is to deliver exceptional service to every guest,
every meal, every day. In order to deliver this service, we must remember
to focus on those essential elements that will allow us to provide quality
service with a bit of Irish hospitality on the side.