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Below is an in-depth analysis and side-by-side comparison of Fitness Together vs Planet Fitness including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $189,162 - $328,576 | $968,100 - $4,113,000 |
Franchise Fee | $39,900 | $20,000 |
Royalty Fee | 6% | 7% of Gross Membership Fees |
Advertising Fee | 2% | 9% |
Year Founded | 1984 | 1992 |
Year Franchised | 1996 | 2003 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | 25% of current franchise fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/Yes |
Inventory | No/Yes | No/No |
Receivables | No/Yes | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | Classroom Training: 40 hours | * Available at headquarters: 2 weeks * At franchisee's location: as needed |
Support | Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives |
Marketing | Network Support Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | * Co-op advertising * Ad slicks * Regional advertising |
Operations |
International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 5
Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Established by Rick Sikorski in 1983, Fitness Together offers individual instructional courses to customers between the ages of 15 and 80. The organization, which started diversifying in 1996, works diversified studios over the United States.
Best 5 reasons why you ought to consider owning a Fitness Together establishment:
- A one of a kind private preparing idea
- Solid establishment bolster with more than 30 years involvement in the individual preparing industry.
- Set up working frameworks that use best business hones.
- The chance to change lives with enhanced wellness and wellbeing