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Below is an in-depth analysis and side-by-side comparison of Five Guys Burgers & Fries vs Mr. Goodburger's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $306,200 - $716,250 | $155,000 - $210,000 |
Franchise Fee | $50,000 - $125,000 | $25,000 |
Royalty Fee | 6% | 6-8% |
Advertising Fee | 2% | - |
Year Founded | 1986 | 2001 |
Year Franchised | 2002 | 2003 |
Term Of Agreement | 20 years | 5 years |
Term Of Agreement | 20 years | 5 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | Internet refresher courses |
Support | Newsletter, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | Regional advertising | Ad slicks, National media, Regional advertising |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | No | Yes |
The business built on creating healthy, animal-free fast food went belly up. See Wink's Cheeseburger Factory.