Caffino vs Second Cup Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Caffino vs Second Cup including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Caffino Franchise
Second Cup Franchise
Investment $212,900 - $373,000$300,000 - $500,000
Franchise Fee $10,000$25,000
Royalty Fee 8%7.5%
Advertising Fee -2%
Year Founded 19931975
Year Franchised 20021975
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements

 
Caffino Franchise
Second Cup Franchise
Experience -Personality - You like making people feel good. You’re patient, understanding, easy to talk to and outgoing. Experience - You have at least 5 years of business management, retail or hospitality experience and a sound understanding of financials. Leadership - You can hire, train, organize and inspire a barista team to give their best efforts every day.

Financing Options

 
Caffino Franchise
Second Cup Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support

 
Caffino Franchise
Second Cup Franchise
Training --
Support --
Marketing --
Operations --

Expansion Plans

 
Caffino Franchise
Second Cup Franchise
US Expansion Yes-
Canada Expansion NoYes
International Expansion YesYes

Company Overviews

About Caffino

The first Caffino was opened in 1993 in Napa, California. This pioneering concept of offering premium quality espresso beverages to customers in the convenience of their cars was an immediate success and paved the way for 26 additional espresso bars. Our vision in creating the Caffino double drive thru concept was to offer the very highest quality coffee-espresso beve rag es to consumers on-the-go in their automobiles. We opened our first store in September 1993 in Napa, California, to find a ready acceptance of this pioneering concept. The success of our first espresso bar paved the way to open an additional 26 espresso bars. Offering ultra-premium products in a drive thru format is perceived to some as a bit of an "oxymoron." We spent many hundreds of hours researching ingredients, equipment, preparation methodologies and ergonomics to facilitate this feat. We roast our beans using a proprietary, state-of-the-art coffee roasting system that produces outstanding quality flavor and delivers the freshest coffee possible! What we offer is the finest quality coffee and espresso drinks available, typically in 60 seconds or less, with the convenience of allowing you to remain in your car.

About Second Cup

Second Cup Coffee Co.™ is Canada’s largest specialty coffee retailer. From our humble beginnings in 1975 as a kiosk in a shopping mall, selling only whole bean coffee, we have continued towards our goal of being the Canadian specialty coffee brand of choice. For us, that means putting coffee at the core of business, focusing on quality, innovation and creating an individual experience for our customers.

In addition to coffee-based beverages, Second Cup cafés carry a variety of complimentary products, including fresh locally baked goods and Better For You smoothies. Recently, we’ve introduced Pinkberry® frozen yogurt into cafés across the country and Second Cup has the exclusive rights to this category in Canada.


"Top

#49 in Canada's Top franchises.