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Updated RecentlyMcAlister's Deli vs Bennigan's Grill & Tavern Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of McAlister's Deli vs Bennigan's Grill & Tavern including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $398,000 - $2,094,200 | $1,027,075 - $3,588,244 |
| Franchise Fee | $15,000 - $35,000 | $35,000 |
| Royalty Fee | 5% | 4% |
| Advertising Fee | 3% | 1% |
| Year Founded | 1989 | 1976 |
| Year Franchised | 1994 | 1976 |
| Term Of Agreement | 10 years +5+5+5 | 15 years |
| Term Of Agreement | 10 years +5+5+5 | 15 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | �Has prior management level experience in food service and/or restaurant operations. �Willingness to follow our proven operating system �A solid business person with a strong desire to succeed �Possesses experience in restaurant franchising �Meets the financial requirements |
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Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/No |
| Start-up Costs | No/Yes | No/Yes |
| Equipment | No/Yes | No/Yes |
| Inventory | No/Yes | No/Yes |
| Receivables | No/Yes | No/No |
| Payroll | No/Yes | No/No |
Training & Support |
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| Training | On-The-Job Training: 206 hours Classroom Training: 45 hours | Bennigan's, or a designated third party, will provide training to you and your restaurant team. Your management team will be required to complete a 6 to 8 week training program based on prior experience. Onsite training will be provided to entire team before restaurant opening. All parties must successfully complete the training to the satisfaction of the Bennigan's Operations/Training team prior to opening your restaurant. We believe great training equals lower turnover and stronger guest retention. Therefore, we provide continued support to team members. Bennigan's University, our online learning module, helps drive the retention of both staff and guests. |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | For the pre-opening of your first Bennigan's, members of our Operations and Marketing Teams will assist you from 45 days prior to your Grand Opening. Marketing Support: Our goal is to help you successfully market your brand. We put a marketing calendar in place to help drive sales, increase check average and guest count. Marketing tools provided include: Intranet, Email Marketing, Social Media Support, New Photography, Pipeline Items/Menu Development. |
| Marketing | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Co-op advertising |
| Operations |
Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit Number of employees needed to run franchised unit: 40 Absentee ownership of franchise is allowed. (66% of current franchisees are owner/operators) |
Franchisees required to buy multiple units/master licenses; 98% of all franchisees own more than one unit Number of employees needed to run franchised unit: 100 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | No |
| International Expansion | No | Yes |
Company Overviews
About McAlister's Deli
Founder Don Newcomb's goal when he launched McAlister's Deli in 1989 was to create a 'gourmet deli with Southern charm.' The restaurants serve more than 90 different menu items, including sandwiches, salads, super-stuffed baked potatoes, appetizers, desserts and kid's meals. Customers make their selections at the counter, receive their appetizers and drinks and then sit wherever they choose, while roving servers bring their food and drink refills. McAlister's has grown to more than 350 franchised units.
The total investment necessary to begin operation of a franchised
McAlister’s Deli Restaurant (“Traditional Restaurant”) ranges from
$927,900 to $2,094,200. This includes $35,000 to $35,400 that must be
paid to the franchisor or their affiliates.
The total investment necessary to begin operation of a franchised McAlister’s Express
Restaurant (“Express Restaurant”) is $398,000 to $607,850. This includes
$15,000 to $15,400 that must be paid to the franchisor or their
affiliates.
Veteran Incentives $5,000 off franchise fee
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#72 in Franchise 500 for 2020.
#47 in Franchise 500 for 2021.
About Bennigan's Grill & Tavern
Bennigan's was established in Atlanta, Georgia in 1976 by Norman
Brinker, a legend among restaurateurs. Bennigan's is
still the iconic brand loved by all and is re-establishing itself as the leader
in casual dining. Committed to the welcoming, friendly and festive spirit of
Irish Hospitality, Bennigan's offers more generous pours and portions and
goes above and beyond the call of duty to deliver Legendary experiences
to every guest, every meal, every day.
In 2011, Bennigan's began a Legendary comeback by re-energizing the
beloved brand with a commitment to bring memorable dining experiences
to every guest, every day. This remarkable resurgence began with a brand
refresh at the company's two corporate locations and a plan to bring the
same menu optimization and service enhancements to current and future
franchise partners.
The mission at Bennigan's is to deliver exceptional service to every guest,
every meal, every day. In order to deliver this service, we must remember
to focus on those essential elements that will allow us to provide quality
service with a bit of Irish hospitality on the side.