McAlister's Deli vs Twin Peaks Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of McAlister's Deli vs Twin Peaks including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
McAlister's Deli Franchise
Twin Peaks Franchise
Investment $398,000 - $2,094,200$1,309,800 - $2,365,900
Franchise Fee $15,000 - $35,000$50,000
Royalty Fee 5%5%
Advertising Fee 3%3%
Year Founded 19892005
Year Franchised 19942005
Term Of Agreement 10 years +5+5+515 years
Term Of Agreement 10 years +5+5+515 years
Renewal Fee --


Business Experience Requirements

 
McAlister's Deli Franchise
Twin Peaks Franchise
Experience
  • General business experience
  • *Multi-unit developers (ability to develop three or more restaurants): $500,000 liquid (per store); $1,500,000 net worth (per store). *Strong banking relationships and ability to secure funding. Management and Operating Requirements *At least five years multi-unit restaurant operations and development experience. *The ability to deliver a superlative customer experience while maintaining a dedication to develop the Twin Peaks culture. *Live in your market and have strong ties to the local community. *The ability to create and manage an organization that recruits, trains, retains and motivates people effectively. *Dedication to operations excellence.


    Financing Options

     
    McAlister's Deli Franchise
    Twin Peaks Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support

     
    McAlister's Deli Franchise
    Twin Peaks Franchise
    Training On-The-Job Training: 206 hours Classroom Training: 45 hours

    *The franchise group's control person and all management participate in a 6-7 week training program at the Twin Peaks Training Center located in Dallas, Texas. *Additionally, we provide an opening training team to provide on-site pre-opening and opening training, supervision and assistance to you for a minimum of 14 days. *Once completed, franchisees receive regular updates to their training, including on-site visits and operation reviews.

    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform

    *Development and Site Selection help *Grand opening *Training teams *Meetings *Intranet system/Online training materials *Security/safety procedures *Field operations/evaluations *Purchasing cooperatives, R&D

    Marketing Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/appCo-op advertising, Interactive Website, Merchandise, Email Club, Billboards, Girl of the Month photo shoots, Twin Peaks TV in house ads, Seasonal Costume changes, Private label beer.
    Operations Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 40

    Absentee ownership of franchise is allowed. (66% of current franchisees are owner/operators)

    *50% of all franchisees own more than one unit. *Number of employees needed to run franchised unit: 60. *Absentee ownership of franchise is allowed..


    Expansion Plans

     
    McAlister's Deli Franchise
    Twin Peaks Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About McAlister's Deli

    Founder Don Newcomb's goal when he launched McAlister's Deli in 1989 was to create a 'gourmet deli with Southern charm.' The restaurants serve more than 90 different menu items, including sandwiches, salads, super-stuffed baked potatoes, appetizers, desserts and kid's meals. Customers make their selections at the counter, receive their appetizers and drinks and then sit wherever they choose, while roving servers bring their food and drink refills. McAlister's has grown to more than 350 franchised units.

    The total investment necessary to begin operation of a franchised McAlister’s Deli Restaurant (“Traditional Restaurant”) ranges from $927,900 to $2,094,200. This includes $35,000 to $35,400 that must be paid to the franchisor or their affiliates.
    The total investment necessary to begin operation of a franchised McAlister’s Express Restaurant (“Express Restaurant”) is $398,000 to $607,850. This includes $15,000 to $15,400 that must be paid to the franchisor or their affiliates.
    Veteran Incentives  $5,000 off franchise fee
    "Entrepreneur
    #72 in Franchise 500 for 2020.
    #47 in Franchise 500 for 2021.



    About Twin Peaks

    Twin Peaks is actively seeking highly qualified restaurant developers and operators to become franchisee brand partners. Prior restaurant experience, coupled with sufficient financial resources, knowledge of your development area and a track record of success are important factors in our selection process. We have an attractive restaurant concept; our customers tell us so every day. But when a seasoned restaurant pro appreciates this business opportunity - well, that's truly flattering! Thank you for your interest in our franchise program. Getting involved now will maximize your opportunity to grow your business with us. Lucky for us, not many restaurants have good business models. At Twin Peaks our Attractive Business Model is our biggest selling point! But how many have applied it to the restaurant business? Lucky for us, damn few. And that means huge opportunities for expansion.Twin Peaks does not compete directly with the "bar & grill" or "sports bar" segments of casual dining. Instead, we are in a less developed but more attractive niche that requires better food, colder beer and hotter girls than our competition. Our carefully engineered systems simplify the Twin Peaks operation, empowering skilled casual dining operators to dominate our segment in home markets. We award franchises to only the best candidates in each market. The continued growth and success of our brand depends on our franchisees, and our highly experienced leadership team works side by side with them to deliver the support needed to dominate each market. If you think you've got game as a top-level Twin Peaks franchise candidate, please complete and return our Franchise Candidate Application. Afterward, we will contact you to discuss the opportunities available!