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Below is an in-depth analysis and side-by-side comparison of Miracle Auto Painting vs ChipsAway including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $216,000 - $273,000 | $45,000 - $70,000 |
Franchise Fee | $35,000 | $45,000 |
Royalty Fee | 5% | - |
Advertising Fee | - | - |
Year Founded | 1953 | 1994 |
Year Franchised | 1964 | 0 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $1.5K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | Yes/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | Technically, the ChipsAway System is easy to learn ; you will be painting cars to a commercial standard within a few days! ChipsAway ensures franchisees are up and running in the shortest time possible. We have developed a comprehensive three week training programme which is backed up by a hands-on, highly targeted launch module, using the resources of experienced staff and franchisees. In no time at all your business is up and running will immediate cashflow. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Each franchisee has their own designated member of the Franchise Support team who mentors them for as long as required. |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
The Miracle reputation for Quality at Moderate Cost was firmly established in the San Francisco Bay Area in these early years. In late 1954 about 90% of Miracle's work was retail--a big swing from the early days. Firm believers in keeping the name, moderate prices and the quick turnaround before the public, Miracle stores spent up to 18% of gross sales to enhance the word-of-mouth awareness, the quality work and resonable prices engendered. The San Mateo, California flagship location opened in 1965 and the success of Miracle Auto Painting as a chain was well established. During these years came the standardization of the Operations Manual, accounting and other business management procedures which had proven themselves over the preceeding several years. Longer term advertising and marketing plans were designed and implemented and franchising began.
ChipsAway is the world's leading SMART repairer. Established in 1994, ChipsAway now has a worldwide network of more than 500 skilled professionals. Repairs carried out with the unique ChipsAway system are of the highest quality, preserve the integrity of the car's original paintwork and therefore its value. It is no surprise that ChipsAway franchisees regularly carry out work in the motor trade for premier brands such as Mercedes, Audi, Ferrari, BMW and Porsche.