Athlete's Foot vs Challenger sports Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Athlete's Foot vs Challenger sports including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$201,600 - $640,300 | $40,995 - $72,395 |
Franchise Fee |
$35,000 | $24,995 |
Royalty Fee |
5% | - |
Advertising Fee |
- | - |
Year Founded |
1972 | 1985 |
Year Franchised |
1973 | 1997 |
Term Of Agreement |
10 years | - |
Term Of Agreement |
10 years | - |
Renewal Fee |
- | - |
Business Experience Requirements |
Experience |
General business experience | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/Yes | -/- |
Receivables |
No/Yes | -/- |
Payroll |
No/Yes | -/- |
Training & Support |
Training |
- | - |
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | - |
Marketing |
Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
International franchisees required to buy multiple units/master licenses; 21% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6
- 10
Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | - |
Expansion Plans |
US Expansion |
- | Yes |
Canada Expansion |
No | - |
International Expansion |
Yes | Yes |
Company Overviews
About Athlete's Foot
Robert and David Lando had a unique vision in 1971--to open a store specializing in athletic footwear. That year they opened the first The Athlete's Foot in Pittsburgh. The first franchise opened in 1972 in Oshkosh, Wisconsin, and the first international location opened in 1978 in Adelaide, Australia. The Athlete's Foot now operates company-owned and franchise locations in more than 40 countries. The company develops stores in malls, shopping districts and as freestanding locations. Each store sells name-brand athletic footwear and apparel. There are also The Athlete's Foot For Her stores, which specialize in athletic footwear and apparel for girls and women.
The Athlete’s Foot is more than just a retail store; it’s a destination
for athletic street style. At The Athlete’s Foot, we want to be known for encouraging
our customers to break the rules and explore the unexpected. So we’re
transforming into a place with a pulse on the street that offers them
the chance to craft their own story through clothing and style.
About Challenger sports
Challenger Sports is a multi-faceted
international sports company who provide a wide variety of player
development programs, coach education clinics, tournaments, tours, and
uniform and equipment supply to hundreds of thousands of players,
parents, and coaches across the globe.
Operating originally as ‘British
Soccer Camps’ Challenger Sports began running summer soccer camps in the
US in 1985. Each year the company grew and the founders of Challenger
diversified and expanded their range of services and products in
response to the increasing demands of the rapidly growing North American
soccer population.
In 1997 the “Challenger” brand was
created along with a vision of duplicating the highly successful soccer
services and products model into multiple sports. Within two years,
company owners Ron Matsch, Peter Arch, Alan Jones, Paul Lawrence, Derek
Shoare and Andy Bennett had established a network of regional offices
serving soccer communities in every US state and 7 Canadian provinces. Challenger Sports also invested heavily in the United Kingdom and were the
first US based soccer company to set up a full-time recruitment and
training operation in Britain.