Golden Krust vs The Hummus & Pita Co. Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Golden Krust vs The Hummus & Pita Co. including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Golden Krust Franchise	The Hummus & Pita Co. Franchise
Investment	$225,900 - $687,000	$278,400 - $780,500
Franchise Fee	$40,000	$40,000
Royalty Fee	3%	6%
Advertising Fee	2%	1%
Year Founded	1988	2011
Year Franchised	1996	2017
Term Of Agreement	10 years	10 years
Term Of Agreement	10 years	10 years
Renewal Fee	$25K	$7500
Business Experience Requirements
	Golden Krust Franchise	The Hummus & Pita Co. Franchise
Experience	-	One million liquidity. Must have owned and operated at least one brand for at least 5 years.
Financing Options
	Golden Krust Franchise	The Hummus & Pita Co. Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/Yes	-/-
Start-up Costs	No/Yes	-/-
Equipment	No/Yes	-/-
Inventory	No/Yes	-/-
Receivables	No/Yes	-/-
Payroll	No/Yes	-/-
Training & Support
	Golden Krust Franchise	The Hummus & Pita Co. Franchise
Training	Our Golden Krust franchise support continues throughout training and staff formation. We will train and assist you in opening and operating your franchise. Our highly experienced Golden Krust staff will take you through our comprehensive three-week course given at our Corporate training Center located at 1381 East Gunhill Road or other designated training restaurants. Upon completion of the course, you will be ready to operate your franchise. Members of our franchise support team will also assist you in your store during your first two weeks of opening to ensure that you are self-sufficient. After this time, the franchise support team will be readily available should you need further assistance. On-The-Job Training: 47 hours Classroom Training: 33 hours Additional Training: At designated operating store	Training & operation materials and manuals. methods, formats, specifications, standards, systems, procedures, food preparation techniques, sales and marketing techniques, knowledge, and experience used in developing and operating The Hummus & Pita Co. Restaurants. Marketing, promotional and advertising research and programs for The Hummus & Pita Co. Restaurants. Knowledge of specifications for and suppliers of Operating Assets, Proprietary Products, and other products and supplies, including supplier pricing and related terms. We provide MLS system power by Wisetail - The Hummus Hub.
Support	Golden Krust will guide you the franchisee in the critical decisions involved in starting your business: selecting a site, merchandising the franchise store, assisting with the initial inventory, hiring and training staff, beginning systematic marketing. We also assign experienced professional field service manager to monitor performance and provide advice and direction in regular operations. This ongoing engagement in the business has two purposes: It ensures that you will follow the franchise system, protecting the value of the Golden Krust's market identity. It also gives you the franchisee a consultant who is intimately familiar with this type of business to provide advice and problem solving assistance. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform	We provide support for public relations, market research, and other advertising, promotion, and marketing activities. Marketing advertising, promotion, and marketing activities Employee training, employee HR
Marketing	Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app	Marketing advertising, promotion, and marketing activities
Operations	25% of all franchisees own more than one unit Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) Number of Employees Required to Run: 8 - 8	We give turnkey operations if wanted with relationship with all vendors and types. From payroll to inventory, POS to third party delivery, etc.
Expansion Plans
	Golden Krust Franchise	The Hummus & Pita Co. Franchise
US Expansion	Yes	Yes
Canada Expansion	No	Yes
International Expansion	Yes	-

Company Overviews

About Golden Krust

Our franchising program is predicated on the fact that the company will only remain competitive if our franchisees are successful. We are dedicated to achieving that success. Ours is a "partnership" with our franchisees. Consequently, we look for franchisees with certain qualities. These include a strong desire to succeed, the ability to lead effectively and the ability to devote the time and energy necessary to run a successful business. We, therefore, seek people with "common business sense" who are highly qualified to join the Golden Krust family.

Veteran Incentives  $10,000 off franchise fee

About The Hummus & Pita Co.

Mediterranean cuisine to the masses in a comfortable and inviting environment. All menu
items are made-from-scratch on the premises, using only the freshest ingredients available
to ensure high-quality flavor-focused eats at every visit. The concept has been named one
of “13 New York Fast Casuals to Watch” and “11 Restaurant Franchises on the Cusp of
Greatness” by QSR Magazine, which also dubbed their signature Dessert Hummus one of
“America’s Most Innovative Menu Items.” The Hummus & Pita Co. currently operates six
locations in New York City, Brookfield, CT, Holmdel, NJ, and Auburn Hills, MI, with additional