New York Burrito-Gourmet Wraps vs Chipotle Mexican Grill Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of New York Burrito-Gourmet Wraps vs Chipotle Mexican Grill including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
| Investment |
$85,000 - $150,000 | N/A |
| Franchise Fee |
$15,000 | N/A |
| Royalty Fee |
7% | - |
| Advertising Fee |
- | - |
| Year Founded |
1995 | 1993 |
| Year Franchised |
1996 | - |
| Term Of Agreement |
10 years | - |
| Term Of Agreement |
10 years | - |
| Renewal Fee |
$1K | - |
Business Experience Requirements |
| Experience |
General business experience Marketing skills | - |
Financing Options |
| |
In-House/3rd Party | In-House/3rd Party |
| Franchise Fees |
No/No | -/- |
| Start-up Costs |
No/No | -/- |
| Equipment |
No/No | -/- |
| Inventory |
No/No | -/- |
| Receivables |
No/No | -/- |
| Payroll |
No/No | -/- |
Training & Support |
| Training |
- | - |
| Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing |
Co-op advertising, Ad slicks, Regional advertising | - |
| Operations |
International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6
- 15
Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) | - |
Expansion Plans |
| US Expansion |
Yes | - |
| Canada Expansion |
No | No |
| International Expansion |
Yes | No |
Company Overviews
About New York Burrito-Gourmet Wraps
NO LONGER FRANCHISING
About Chipotle Mexican Grill
We have been informed by Chipotle that they are Currently Not Seeking Franchisees
Founded by Steve Ells in 1993, Chipotle Mexican Grill is a Colorado-based chain of restaurants specializing in gourmet burritos and tacos. It is famous for its chunky guacamole, for its large burritos, and for being one of the first successful chains in the newer category of fast-casual dining establishment. Chipotle has an emphasis on quality, which results in slightly higher prices than other traditional fast food chains.
Our menu is intentionally simple. By focusing on just a few menu items, we can concentrate our effort on doing a few things very well. We believe that by focusing on the details of quality, service and the Chipotle experience, we'll be able to bring great food and our vision to new customers and keep existing customers coming back. We believe that consumers' increasing concern about the food they eat will foster demand for higher-quality foods. We believe this, in turn, will attract the interest and capital investment of larger farms and suppliers, and help us make our food more accessible, although we'll continue to balance our interest in advancing "food with integrity" with our desire to provide great food at reasonable prices.