Cinnabon vs Cookie Advantage Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Cinnabon vs Cookie Advantage including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$23,100 - $430,900 | $75,000 - $100,000 |
Franchise Fee |
$30,000 | $25,000 |
Royalty Fee |
6% | 5%--3% |
Advertising Fee |
1.5% | - |
Year Founded |
1969 | 1998 |
Year Franchised |
1986 | 2002 |
Term Of Agreement |
10-20 years | - |
Term Of Agreement |
10-20 years | - |
Renewal Fee |
50% of current franchise fee | - |
Business Experience Requirements |
Experience |
Industry experience General business experience Marketing skills
"Passion and enthusiasm in being a small business owner, and having the go-getter mentality… You've got to like people to do business at Cinnabon."
- Mark Hong, director of franchise development | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | No/No |
Start-up Costs |
No/Yes | No/No |
Equipment |
No/Yes | No/No |
Inventory |
No/Yes | No/No |
Receivables |
No/Yes | No/No |
Payroll |
No/Yes | No/No |
Training & Support |
Training |
On-The-Job Training: 40 hours
Classroom Training: 40 hours
Additional Training: Additional training annually
| - |
Support |
Purchasing Co-ops
Newsletter
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform | - |
Marketing |
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social media
SEO
Website development
Email marketing
Loyalty program/app | - |
Operations |
Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8
- 10
Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | Cookie Advantage is a hands-on, owner�operated business that you have to run. The Franchise is not a passive investment. We expect our Franchisees to take an ongoing, active role in their Franchise, but you do not have to be in the bakery all the time. |
Expansion Plans |
US Expansion |
Yes | - |
Canada Expansion |
No | - |
International Expansion |
Yes | - |
Company Overviews
About Cinnabon
Since 1969, malls throughout the world have been filled with the scent of Cinnabon. Each bakery serves fresh and prepackaged cinnamon rolls, Pecanbons (cinnamon rolls topped with pecans and caramel frosting), coffees and other drinks.
If success was a freshly baked treat, it would be Cinnabon®.
- Super sweet average net sales of $861,481 for the top quartile of franchise owners*
- A global, iconic brand with enviable brand awareness and strong affinity with Millennials and Gen Z
- A category leader that dominates the sweet treat segment
- The strong support and tools of FOCUS Brands®
Become a Cinnabon® franchise owner, and
learn what it means to be the most popular kid on the block! Our
one-of-a-kind, insanely craveable baked goods and specialty beverages
have made Cinnabon® a world-class brand with world-class economics.
Cinnabon® owns the cinnamon roll
category, and we’re looking for people to grow our legacy and “bake”
good on the promise that is our brand.
The total investment necessary to begin operation of a Full Bakery
franchise ranges from $214,050 to $430,900 in a Traditional Location and
from $122,500 to $419,200 in a Non-Traditional Location. This includes
$30,000 to $30,400 that must be paid to the franchisor or their
affiliates.
The total investment necessary to begin operation of an
Express Bakery ranges from $23,100 to $43,500 in a new Schlotzsky’s®
restaurant and from $59,000 to $155,750 in any other location. This
includes $7,500 to $7,900 that must be paid to the franchisor or their
affiliates.
The total estimated investment necessary to begin operation of a Concession Bakery ranges
between $110,000 and $244,600. This includes $5,000 to $5,400 that must
be paid to the franchisor or their affiliates.
Veteran Incentives $5,000 off franchise fee
#53 in Franchise 500 for 2020.
#35 in Franchise 500 for 2021.
About Cookie Advantage
Cookie Advantage is a Customer Care Follow-Up Program designed to develop a relationship with your customer by sending to them a gift tin of made from scratch chocolate chip cookies as a way of saying "Thank You".
Our program revolves around a designer canister of made-from-scratch chocolate chip cookies which are baked fresh the day they are sent to your customers. Your carefully prepared gift package will include the delicious cookies and two custom designed gift cards. The first card is personalized with your company logo and an individual message. The second card is postage paid customer survey card specifically to include the information you want to know from your customer. Our goal is to place you in the most favorable position to receive repeat and referral business.
We do all the work on your behalf and you get all the credit!Cookie Advantage is a great tasting way to say "THANK YOU!"
Cookie Advantage - Giving you an advantage
over the competition with fresh-baked chocolate chip cookies!
Our program is designed for our franchisees to be able to work around their schedules and still participate in their family life. Our goal is for each of our franchisees to work a four-day workweek, Monday through Thursday, after the territory is fully developed.