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Below is an in-depth analysis and side-by-side comparison of Merry Maids vs The Cleaning Authority including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $89,619 - $125,023 | $76,011 - $169,044 |
Franchise Fee | $37,500 - $51,500 | $15,000 - $20,000 |
Royalty Fee | 5-7% | 4-6% |
Advertising Fee | 1.3% | 1% |
Year Founded | 1979 | 1978 |
Year Franchised | 1980 | 1996 |
Term Of Agreement | 5 years | 10 years |
Term Of Agreement | 5 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | No/Yes |
Start-up Costs | No/No | No/Yes |
Equipment | Yes/No | No/Yes |
Inventory | Yes/No | No/Yes |
Receivables | No/No | No/Yes |
Payroll | No/No | No/Yes |
Training & Support |
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Training | Additional training in Memphis, Tennessee and regional locations | On-The-Job Training: 37 hours Classroom Training: 52 hours Additional Training: Ongoing |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform |
Marketing | Ad slicks, National media | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators) |
5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 30
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | Yes |
International Expansion | Yes | No |
Dallen W. Peterson founded Merry Maids in 1979 in Omaha, Nebraska. The public company cleans more than 300,000 homes, apartments and condominiums each month in North America. It has franchises in Denmark, Hong Kong, Japan and the United Kingdom. In 1988 Merry Maids joined the ServiceMaster Quality Service Network, which includes franchise companies AmeriSpec, Terminix and Furniture Medic. Merry Maids is based in Memphis, Tennessee.
The Cleaning Authority is a superior green home-cleaning company that is offering franchise opportunities across the United States. Top 3 Reasons to Franchise with The Cleaning Authority
1. Home cleaning is a recurring cash-based business that is becoming more of a necessity for time-strapped families.
2. Green cleaning is a rapidly expanding sector of the $46 billion cleaning services industry.