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Below is an in-depth analysis and side-by-side comparison of Merry Maids vs Home Cleaning Centers of America including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $89,619 - $125,023 | $25,800 - $32,500 |
Franchise Fee | $37,500 - $51,500 | $9,500 |
Royalty Fee | 5-7% | 3-5% |
Advertising Fee | 1.3% | - |
Year Founded | 1979 | 1981 |
Year Franchised | 1980 | 1984 |
Term Of Agreement | 5 years | 10 years |
Term Of Agreement | 5 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | Yes/No | No/No |
Inventory | Yes/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | Additional training in Memphis, Tennessee and regional locations | - |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | Ad slicks, National media | Ad slicks |
Operations |
60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators) |
25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | Yes | No |
Dallen W. Peterson founded Merry Maids in 1979 in Omaha, Nebraska. The public company cleans more than 300,000 homes, apartments and condominiums each month in North America. It has franchises in Denmark, Hong Kong, Japan and the United Kingdom. In 1988 Merry Maids joined the ServiceMaster Quality Service Network, which includes franchise companies AmeriSpec, Terminix and Furniture Medic. Merry Maids is based in Memphis, Tennessee.