Merry Maids vs TruBlue Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Merry Maids vs TruBlue including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Merry Maids Franchise
TruBlue Franchise
Investment $89,619 - $125,023$59,650 - $86,000
Franchise Fee $37,500 - $51,500$39,500
Royalty Fee 5-7%6%
Advertising Fee 1.3%2%
Year Founded 19792011
Year Franchised 19802011
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee --


Business Experience Requirements
 
Merry Maids Franchise
TruBlue Franchise
Experience
  • General business experience
  • Management experience
    		• -

    Financing Options
     
    Merry Maids Franchise
    TruBlue Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/No-/-
    Start-up Costs No/No-/-
    Equipment Yes/No-/-
    Inventory Yes/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Merry Maids Franchise
    TruBlue Franchise
    Training Additional training in Memphis, Tennessee and regional locations Classroom Training: 40 hours Additional Training: Webinars
    Support Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluationsPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Proprietary Software
    Marketing Ad slicks, National mediaCo-op Advertising Ad Templates National Media egional Advertising Social media SEO Website development Email marketing
    Operations 60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 12

    Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators)

    		Number of Employees Required to Run: 2 - 5

    Expansion Plans
     
    Merry Maids Franchise
    TruBlue Franchise
    US Expansion YesYes
    Canada Expansion NoYes
    International Expansion Yes-

    Company Overviews

    About Merry Maids

    Dallen W. Peterson founded Merry Maids in 1979 in Omaha, Nebraska. The public company cleans more than 300,000 homes, apartments and condominiums each month in North America. It has franchises in Denmark, Hong Kong, Japan and the United Kingdom. In 1988 Merry Maids joined the ServiceMaster Quality Service Network, which includes franchise companies AmeriSpec, Terminix and Furniture Medic. Merry Maids is based in Memphis, Tennessee.

    Veteran Incentives  20% off franchise fee
    ""   "Entrepreneur
    #62 in Franchise 500 for 2020.
    #113 in Franchise 500 for 2021.



    About TruBlue

    Exploding Senior and Busy Adult Markets!
     We've combined two great opportunities - total house care for both the senior and growing busy adult markets. Now is the time to take advantage of this untapped industry! TruBlue provides a variety of house care packages designed for each individual's need. Our services are offered on a continual weekly, bi-weekly or monthly schedule, allowing our clients to enjoy their home without the household chores or hassles of home maintenance. Best of all, our services are managed by off-duty Police Officers and Firefighters - people you can trust!
    Demand
    A Huge Need That's Gaining Momentum
    Opportunity
    Be Successful & Make a Real Difference
    This is our ninth national franchise, all of which have become industry leaders in the areas of senior care, senior moving and liquidation services, handyman services, home inspection services, interior painting and business coaching. With this track record of success, our National Franchise Systems have awarded and supported thousands of franchise owners worldwide. With our extensive training and ongoing support, there are no limits to your income potential if you follow our system and work smart. If you have the passion to succeed, the desire to help others, and the willingness to use our proven system, we'll teach you everything else you need to know. In addition to our proven expertise, you will be assigned a professional business coach to ensure your on-going growth and development.
    Advantages of Owning a TruBlue Franchise
    - Proven business model that's unique to the growing senior and busy adult market
    - Low start-up costs and overhead
    - Work from home and set your own schedule
    - Multiple profit centers
    - Repeat cash business with potential for robust margins
    - Extensive training and ongoing support at the Corporate Office
    - Proven operations and marketing systems offering powerful promotional tools
    - Access to key national accounts and valuable referral sources
    - Your own professional and objective business coach
    - Working with everyday heroes - off-duty police officers and firefighters
    - Making a difference in the lives of others.
     Four Great Profit Centers
    *Seniors and Their Families
    *Busy Adults
    *Homeowners with Vacation Homes
    *Banks with Vacant Properties and Foreclosures  

    #132 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees

    Veteran Incentives  Up to $2,000 off franchise fee