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Updated RecentlyAround Town Community Magazine vs Discovery Map International Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Around Town Community Magazine vs Discovery Map International including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $37,600 - $54,800 | $35,950 - $45,950 |
| Franchise Fee | $25,000 | $25,000 |
| Royalty Fee | 5% | 10% |
| Advertising Fee | - | to1% |
| Year Founded | 1996 | 1981 |
| Year Franchised | 2003 | 1993 |
| Term Of Agreement | 5 years | 10 years +5+5 |
| Term Of Agreement | 5 years | 10 years +5+5 |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | Business and sales experience is certainly helpful, but a major key to the successful operation of a Discovery Map franchise is the personality of the Franchisee. Are you: * Goal oriented? * People oriented? * Organized and detail oriented? * Adequately financed? |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | A crucial benefit of our Franchise Package is our exceptional Training Program. An initial 4 day comprehensive training session at our headquarters in Waitsfield, VT., and supplemental hands-on training in your map territory give you everything you need to run your new business successfully. |
| Support | Meetings, Internet, Field operations/evaluations | To ensure the success and growth of your operation, Resort Maps provides assistance with all aspects of running your business, including
Site selection research for the map location Map drawing and design Promotions to prospective advertisers Ongoing public relations and new business development |
| Marketing | - | - |
| Operations |
Franchise can be run from home. 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | Yes |
| International Expansion | No | Yes |
Company Overviews
About Around Town Community Magazine
Around Town Community Magazine, Inc. ("Around Town") began franchise operations in September 2002 in Woodstock, Georgia. Around Town franchises niche community magazines, each has a goal of "strengthening communities."Around Town was founded by Gina Carr and Don Kyle. Gina has a BA from Georgia Tech in Industrial Engineering and an MBA from Harvard. Don has a BS in Accounting from Florida State University and also is a CPA. Together they started The TowneLaker magazine in June 1996 and Sixes Living magazine in June 2000. After many years of practice, they decided to franchise the niche community magazine concept through Around Town Community Magazine, Inc.
About Discovery Map International
THE DISCOVERY MAP OPPORTUNITY
Discovery Map specializes in a unique advertising-based business system. The demand for our medium continues to rise steadily; by becoming a Discovery Maps Franchisee, you can be part of this exciting and rewarding advertising field. Right now opportunities await qualified individuals to develop single or multiple-map franchises in suitable locations in the United States, Canada, and the United Kingdom. We have over 125 successful maps and are growing faster than ever before.
ENSURING THE BEST CHANCE FOR SUCCESS
Here are some Discovery Map franchise advantages:
* Complete start-up marketing package
* Comprehensive map design and publishing support
* Expert training and ongoing support in operating your business
* Experienced and dedicated corporate staff determined to help you succeed
* Personal and financial benefits of business ownership
* Freedom and flexibility to run the business from your home
* Careful pre-screening of the location by experienced professionals
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