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Updated RecentlyAround Town Community Magazine vs SENIOR Magazine Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Around Town Community Magazine vs SENIOR Magazine including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $37,600 - $54,800 | $44,200 - $56,000 |
| Franchise Fee | $25,000 | $30,000 |
| Royalty Fee | 5% | - |
| Advertising Fee | - | - |
| Year Founded | 1996 | - |
| Year Franchised | 2003 | - |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | management, personnel development, and sales skills |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | Each new franchise owner is required to attend a 3 day training program at the SENIOR Magazine Support Center in Colorado Springs, CO and a minimum of 2 days in your exclusive territory. |
| Support | Meetings, Internet, Field operations/evaluations | - |
| Marketing | - | - |
| Operations |
Franchise can be run from home. 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | You service your clients and we publish your magazine. We provide you with all the tools necessary to identify potential clients and sell ads. We provide the templates, design your ads, layout the articles and magazine, provide the cover story, print your magazine, and have it mailed to your reader list. By keeping all of the design and publishing in house, we maintain the high quality standards SENIOR Magazine demands throughout all markets. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Around Town Community Magazine
Around Town Community Magazine, Inc. ("Around Town") began franchise operations in September 2002 in Woodstock, Georgia. Around Town franchises niche community magazines, each has a goal of "strengthening communities."Around Town was founded by Gina Carr and Don Kyle. Gina has a BA from Georgia Tech in Industrial Engineering and an MBA from Harvard. Don has a BS in Accounting from Florida State University and also is a CPA. Together they started The TowneLaker magazine in June 1996 and Sixes Living magazine in June 2000. After many years of practice, they decided to franchise the niche community magazine concept through Around Town Community Magazine, Inc.
About SENIOR Magazine
The name has been changed to LIVING WELL Magazine