Around Town Community Magazine vs The School Communications Agency Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Around Town Community Magazine vs The School Communications Agency including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Around Town Community Magazine Franchise
The School Communications Agency Franchise
Investment $37,600 - $54,800$39,700 - $59,900
Franchise Fee $25,000$30,000 - $40,000
Royalty Fee 5%12%
Advertising Fee --
Year Founded 19962011
Year Franchised 20032013
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee --


Business Experience Requirements
 
Around Town Community Magazine Franchise
The School Communications Agency Franchise
Experience -Ad/Sales Experience

Financing Options
 
Around Town Community Magazine Franchise
The School Communications Agency Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/NoYes/-
Start-up Costs No/No-/-
Equipment No/No-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support
 
Around Town Community Magazine Franchise
The School Communications Agency Franchise
Training -16-20 hours of Classroom Training, 16 -24 hours of On Site Training.
Support Meetings, Internet, Field operations/evaluationsField Support and ongoing remote support is provided along with many resources and tools.
Marketing --
Operations Franchise can be run from home.

100% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 2

Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

The franchise offered is a home based owner-operator model. The content for the newsletter is provided by the school or the Franchisors Library of Content and is placed into the newsletter by Franchisor. The franchisee sells advertising space in the newsletter, manages the school and business relationships and shares a portion of the revenue with the schools.

Expansion Plans
 
Around Town Community Magazine Franchise
The School Communications Agency Franchise
US Expansion YesYes
Canada Expansion No-
International Expansion No-

Company Overviews

About Around Town Community Magazine

Around Town Community Magazine, Inc. ("Around Town") began franchise operations in September 2002 in Woodstock, Georgia. Around Town franchises niche community magazines, each has a goal of "strengthening communities."Around Town was founded by Gina Carr and Don Kyle. Gina has a BA from Georgia Tech in Industrial Engineering and an MBA from Harvard. Don has a BS in Accounting from Florida State University and also is a CPA. Together they started The TowneLaker magazine in June 1996 and Sixes Living magazine in June 2000. After many years of practice, they decided to franchise the niche community magazine concept through Around Town Community Magazine, Inc.

About The School Communications Agency

The School Communications Agency is a hyperlocal advertising company that produces high quality, mobile friendly school newsletters that connect parents to their child’s school and to the businesses that matter to them. Our free to school service improves parent engagement, reduces administrative workload, and generates money for schools. Our advertisers benefit from hyper-local geo-targeted access to parents that no other franchise provides. The franchise offered is a home based owner-operator model.  The content for the newsletter is provided by the school or the Franchisors Library of Content and is placed into the newsletter by Franchisor.  The franchisee sells advertising space in the newsletter, manages the school and business relationships and shares a portion of the revenue with the schools.  
 
We create free, high quality, mobile friendly newsletters for schools that engage and inform parents, reduce administrative workload and generate discretionary funds.
 
Turn your school newsletter into a source of revenue.