Real Living vs Better Homes Realty Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Real Living vs Better Homes Realty including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Real Living Franchise
Better Homes Realty Franchise
Investment $3,000 - $80,000$61,500
Franchise Fee $2,500 - $80,000$9,950
Royalty Fee 5%Varies
Advertising Fee --
Year Founded 19761964
Year Franchised 19811975
Term Of Agreement 10 years5 years
Term Of Agreement 10 years5 years
Renewal Fee --


Business Experience Requirements
 
Real Living Franchise
Better Homes Realty Franchise
Experience --

Financing Options
 
Real Living Franchise
Better Homes Realty Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/NoYes/No
Start-up Costs No/NoNo/No
Equipment No/NoNo/No
Inventory No/NoNo/No
Receivables No/NoNo/No
Payroll No/NoNo/No

Training & Support
 
Real Living Franchise
Better Homes Realty Franchise
Training -Available at headquarters, Available at franchisee's location
Support Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluationsNewsletter, Meetings, Toll-free phone line, Grand opening, Internet
Marketing Co-op advertisingCo-op advertising, Ad slicks
Operations

Absentee ownership of franchise is NOT allowed.

 10% of all franchisees own more than one unit

Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Expansion Plans
 
Real Living Franchise
Better Homes Realty Franchise
US Expansion YesYes
Canada Expansion NoNo
International Expansion NoNo

Company Overviews

About Real Living

With a makeshift desk of two sawhorses and a door, Harley E. Rouda started Harley E. Rouda Realty Co. in Upper Arlington, Ohio, in 1956. Now working with his son Harley E. Rouda Jr., Rouda is still involved in this family-owned and -operated franchise company, which specializes in residential real estate.
Real Living Real Estate is a full-service real estate brokerage franchise company with a comprehensive and integrated suite of resources for franchisees and their sales professionals, as well as for consumers who work with them. Real Living Real Estate earned a record 98% customer satisfaction rating for 2017, according to independent ratings service Quality Service Certification, Inc. (QSC). This is the highest customer satisfaction score ever earned by Real Living, and it places the brokerage network atop the industry for customer satisfaction. Real Living Real Estate is a network brand of HSF Affiliates LLC, which is owned by HomeServices of America, Inc.™, a Berkshire Hathaway affiliate. Visit www.RealLiving.com

About Better Homes Realty

In 1964 a group of independent real estate brokerage offices in the Walnut Creek, California, area came together to do business as Better Homes Realty. The company began adding offices throughout Contra Costa County, California, and in 1975 Better Homes Realty obtained a franchise license to expand the concept in California. The company has been franchising nationally since 1981.