Motel 6 vs Hampton Inn/Hampton Inn & Suites Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Motel 6 vs Hampton Inn/Hampton Inn & Suites including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Motel 6 Franchise
Hampton Inn/Hampton Inn & Suites Franchise
Investment $206,850 - $8,823,850$7,662,800 - $20,306,500
Franchise Fee $25,000 - $35,000$75,000
Royalty Fee 5%6%
Advertising Fee 3.5%4%
Year Founded 19621983
Year Franchised 19961984
Term Of Agreement 10-15 years20 years
Term Of Agreement 10-15 years20 years
Renewal Fee 50% of current franchisee feeSame as initial fee


Business Experience Requirements

 
Motel 6 Franchise
Hampton Inn/Hampton Inn & Suites Franchise
Experience
  • General business experience

  • Industry experience
  • General business experience

  • Financing Options

     
    Motel 6 Franchise
    Hampton Inn/Hampton Inn & Suites Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/YesNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support

     
    Motel 6 Franchise
    Hampton Inn/Hampton Inn & Suites Franchise
    Training On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet PlatformNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/appCo-op advertising, Ad slicks, National media, Regional advertising
    Operations 10% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 10 - 20

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    Number of employees needed to run franchised unit: 25

    Absentee ownership of franchise is allowed.


    Expansion Plans

     
    Motel 6 Franchise
    Hampton Inn/Hampton Inn & Suites Franchise
    US Expansion --
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Motel 6

    We'll Leave the Light on for You!
     Thanks to one of the most successful ad campaigns in the history of the hotel industry, Motel 6 enjoys strong brand awareness and high guest loyalty. After more than 40 years, Motel 6 is still a true American icon and continues to outperform the competition. Founded in 1962 in Santa Barbara, California, Motel 6 is synonymous with a great travel value. The first Motel 6 in Santa Barbara still leaves the light on today, but a lot has changed for the motel chain that pioneered the first real economy motel designed for the no-frills traveler.
     The original price of a night's stay at Motel 6 was just $6.00, and thus established the brand name for an American classic. The promise of the lowest price of any national chain and a clean, comfortable room are Motel 6 virtues. Motel 6 is a household name, synonymous with quality and value. It enjoys the highest brand recognition factor of any economy lodging brand.
     The brand continues to grow and currently has approximately 1,200 locations with more than 120,000 rooms in the United States and Canada. Part of G6 Hospitality, Motel 6 is the largest owned and operated hotel chain in North America.

    Franchisor is seeking new franchise units throughout the U.S. and  Asia, Canada, Central America, Mexico and South America

    The total investment necessary to begin operation of a newly constructed 100 room Motel 6 Motel (excluding land acquisition costs) is $6,891,850 to $8,823,850 and a conversion 100 room Motel 6 Motel (excluding land acquisition costs) is $206,850 to $2,106,050. This includes $33,850 in fixed pre-opening fees, which must be paid to the franchisor or their affiliates.
    Veteran Incentives  $1,500 for training
    "Entrepreneur
    #96 in Franchise 500 for 2020.
    #197 in Franchise 500 for 2021.




    About Hampton Inn/Hampton Inn & Suites

    The first Hampton Inn opened in Memphis, Tennessee in 1984. Hampton Inn was the first mid-price national hotel chain to begin offering a free continental breakfast and free local phone calls. In 1995, the Hampton brand introduced Hampton Inn & Suites, which consisted of two-room suite hotel rooms with living rooms and kitchen areas.     In 1999, Hampton Inn was acquired by Hilton Worldwide, which has hotels in more than 90 countries.
    Hampton hotels offer a 100% guarantee. If guests are not completely happy with the clean rooms and friendly service, Hampton Hotels vows to refund the cost of the stay. Franchisees of Hampton Hotels will not only be aligning with a leading, emerging brand in the hotel industry, but also the parent company of Hilton Worldwide, which has a proven, dominant track record in the hotel industry. Franchisees have the peace of mind that many successful people will be behind them to support their business endeavors.

    "franchiserankingscom"    "Entrepreneur
    #19 on Franchise Rankings.com
    #30 in Franchise 500 for 2020.
    #24 in Franchise 500 for 2021.