Motel 6 vs WoodSpring Suites Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Motel 6 vs WoodSpring Suites including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Motel 6 Franchise
WoodSpring Suites Franchise
Investment $206,850 - $8,823,850$5,035,000 - $7,031,000
Franchise Fee $25,000 - $35,000$50,000
Royalty Fee 5%5%
Advertising Fee 3.5%2.5%
Year Founded 19622003
Year Franchised 19962004
Term Of Agreement 10-15 years-
Term Of Agreement 10-15 years-
Renewal Fee 50% of current franchisee fee-


Business Experience Requirements
 
Motel 6 Franchise
WoodSpring Suites Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Motel 6 Franchise
    WoodSpring Suites Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/Yes
    Start-up Costs No/Yes-/Yes
    Equipment No/Yes-/Yes
    Inventory No/Yes-/Yes
    Receivables No/No-/Yes
    Payroll No/No-/Yes

    Training & Support
     
    Motel 6 Franchise
    WoodSpring Suites Franchise
    Training On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention On-The-Job Training: Upon request Classroom Training: Varies
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet PlatformPurchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations
    Marketing Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app-
    Operations 10% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 10 - 20

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Motel 6 Franchise
    WoodSpring Suites Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Motel 6

    We'll Leave the Light on for You!
     Thanks to one of the most successful ad campaigns in the history of the hotel industry, Motel 6 enjoys strong brand awareness and high guest loyalty. After more than 40 years, Motel 6 is still a true American icon and continues to outperform the competition. Founded in 1962 in Santa Barbara, California, Motel 6 is synonymous with a great travel value. The first Motel 6 in Santa Barbara still leaves the light on today, but a lot has changed for the motel chain that pioneered the first real economy motel designed for the no-frills traveler.
     The original price of a night's stay at Motel 6 was just $6.00, and thus established the brand name for an American classic. The promise of the lowest price of any national chain and a clean, comfortable room are Motel 6 virtues. Motel 6 is a household name, synonymous with quality and value. It enjoys the highest brand recognition factor of any economy lodging brand.
     The brand continues to grow and currently has approximately 1,200 locations with more than 120,000 rooms in the United States and Canada. Part of G6 Hospitality, Motel 6 is the largest owned and operated hotel chain in North America.

    Franchisor is seeking new franchise units throughout the U.S. and  Asia, Canada, Central America, Mexico and South America

    The total investment necessary to begin operation of a newly constructed 100 room Motel 6 Motel (excluding land acquisition costs) is $6,891,850 to $8,823,850 and a conversion 100 room Motel 6 Motel (excluding land acquisition costs) is $206,850 to $2,106,050. This includes $33,850 in fixed pre-opening fees, which must be paid to the franchisor or their affiliates.
    Veteran Incentives  $1,500 for training
    "Entrepreneur
    #96 in Franchise 500 for 2020.
    #197 in Franchise 500 for 2021.




    About WoodSpring Suites

    WoodSpring® is the fastest growing brand in the economy extended stay segment.

    Designed with purpose to offer exactly what the extended stay guest needs, we’ve stripped away the unnecessary extras and infused form, function and beauty into what’s left. The result for owners is a brand that’s tightly optimized to help enable profitability.
    • Cost-effective prototype, designed to be built in less than 12 months
    • Proven, lean operating model that enables maximum efficiency for owners
    • Proprietary vendor relationships and hands-on support enable expedited openings
    • Dedicated, extended stay national sales team

    "franchiserankingscom"
    #40 on Franchise Rankings.com