Tapioca Express vs Logic in a Cup Espresso Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Tapioca Express vs Logic in a Cup Espresso including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Tapioca Express Franchise
Logic in a Cup Espresso Franchise
Investment $200,000 - $420,000$65,050 - $364,700
Franchise Fee $15,000$19,900
Royalty Fee $0.055/cup6%
Advertising Fee -2%
Year Founded 19992011
Year Franchised 20002014
Term Of Agreement --
Term Of Agreement --
Renewal Fee $3K for 2 years-


Business Experience Requirements
 
Tapioca Express Franchise
Logic in a Cup Espresso Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    Tapioca Express Franchise
    Logic in a Cup Espresso Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/Yes
    Start-up Costs No/No-/Yes
    Equipment No/No-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Tapioca Express Franchise
    Logic in a Cup Espresso Franchise
    Training --
    Support Newsletter, Meetings, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations

    Number of employees needed to run franchised unit: 5

    100% of current franchisees are owner/operators

    		-

    Expansion Plans
     
    Tapioca Express Franchise
    Logic in a Cup Espresso Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Tapioca Express

    Wayne and Stephanie, passionate about their Taiwanese heritage, opened the first Tapioca Express store in the San Gabriel Valley in 1999 �" one of the very first boba chains in the United States. Since the beginning,
    Tapioca Express has harvested the finest ingredients from Taiwan and continually provides quality teas, boba, and snacks. However, we did not foresee that boba’s popularity would manifest into its own culture and become an everyday lifestyle. Today, Tapioca Express expands across California and into other states, including Washington, Texas, and Virginia. In our two decades of experience in brewing, we focus on nurturing and enriching communities with the finest teas, coffee, and boba.
    Tapioca beverage is a various combination of black or green tea, milk, juice, coffee, and small marbles of tapioca (a.k.a. "black pearl" or "boba", made from Tapioca starch, water, corn starch and natural flavors.) It originated in Tai-Chung City (in Taiwan) around 1981, and soon spread across Asia. In the late 90s, it traveled to North America and has quickly become a raging trendy drink on both coasts. It is perceived as a relatively healthier beverage than soft drinks or coffee, and a lot more fun, too.Tapioca Express was the first in North America to offer a wide selection of high quality tapioca beverage adhering to a consistently high professional standard. Since opening its first store in the city of Alhambra (located in the Greater Los Angeles, California),
    Tapioca Express has become synonymous to quality and innovation.

    About Logic in a Cup Espresso

    Logic in a Cup Espresso is a cafe that mixes great coffee with philosophy. The co-founder became interested in philosophy at a young age and decided that it made the perfect combination with coffee. She opened up her coffee shop because she wanted a cafe where only the best coffee was served. She uses special blends of organically certified, fair trade beans to make coffee beverages that are excellent. Any drink they make can be served hot, on ice, or blended for a variety of different tastes and seasons. Their specialty coffee drinks are named for philosophers like Socrates, Plato, and Dante. In addition to coffee drinks, they also offer hot chocolate, teas, fruit smoothies, Italian sodas, bottled water and juices. To go with your beverages, Logic in a Cup Espresso has breakfast and lunch sandwiches and combos. In addition to their café, Logic in a Cup Espresso also offers many of their products for sale online. You can order items like bags of their specially blended coffee beans to make your own perfect cup of coffee at home.

    Veteran Incentives  10% off franchise fee