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Updated RecentlyIM=X Pilates Studio vs Row House Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of IM=X Pilates Studio vs Row House including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $66,000 - $150,000 | $257,700 - $475,800 |
| Franchise Fee | $22,000 | $49,500 |
| Royalty Fee | Varies | 7% |
| Advertising Fee | - | 2% |
| Year Founded | 1994 | 2015 |
| Year Franchised | 2003 | 2017 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/Yes |
| Equipment | No/Yes | -/Yes |
| Inventory | No/Yes | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | - | On-The-Job Training: 1 hour Classroom Training: 22 hours Additional Training: Manager training |
| Support | Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, National media | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | Number of Employees Required to Run: 8 |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About IM=X Pilates Studio
The IM=X Pilates Franchise is a turn-key business that offers chiropractors, physical therapists, sports medicine M.D.s and personal trainers a unique opportunity to enter the pilates, fitness and exercise rehabilitation industry.
About Row House
At a time when the market is saturated with high-intensity, high-impact fitness concepts, the need for a more sustainable workout that reduces the risk of injury but still delivers an effective workout is clear. Predicted to be the new ‘go-to’ workout in 2018 by The Associated Press, indoor rowing has the extensive market potential not yet explored. Established in New York City in 2014, Row House was born from the idea that rowing is simply the most efficient, low-impact, high-energy, full-body workout for any fitness level that unites, inspires and drives people to dig a little deeper.
Led by an expert team with more than 25 years of fitness franchising experience, Row House will dominate indoor rowing in the boutique fitness industry by offering franchise opportunities across all major markets.
Seeking new franchise units throughout the U.S. , Asia, Australia/New Zealand, Canada, Mexico, South America and Western Europe